# Catherine Hildner of KMB/Shade Tree Greetings Page: https://stenobird.com/podcast/the-paper-fold-6454234/catherine-hildner-of-kmb-shade-tree-greetings Text version: https://stenobird.com/podcast/the-paper-fold-6454234/catherine-hildner-of-kmb-shade-tree-greetings.md Podcast: [The Paper Fold](https://stenobird.com/podcast/the-paper-fold-6454234) Published: 2025-02-20T15:39:00+00:00 Episode link: https://traffic.megaphone.fm/FPMN9721643762.mp3?updated=1739813381 Audio file: https://traffic.megaphone.fm/FPMN9721643762.mp3?updated=1739813381 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-paper-fold-6454234/episodes/catherine-hildner-of-kmb-shade-tree-greetings Duration seconds: 2343 ## Resource For many in our community, running a stationery brand turns out to be but a single milestone on an incredible larger journey. That's the case with Catherine Hildner of Kitty Meow Boutique, now a part of Shade Tree Greetings. Over the past several years, this dynamo — also my guest in episode 20 — not only established her own brand, she also helped create the Ultimate Product Party series of events and podcasts to empower other product-based creatives (mostly women) to bring their own visions to life. But part of being a smart entrepreneur is knowing when it's time to move on. And in Catherine's case, it turns out that I actually helped jumpstart the process just over a year ago, at the February edition of NY NOW 2024. Tune in to hear this fantastic tale and what's next for Catherine! Learn more about your ad choices. Visit megaphone.fm/adchoices ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-paper-fold-6454234/episodes/catherine-hildner-of-kmb-shade-tree-greetings/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-paper-fold-6454234/catherine-hildner-of-kmb-shade-tree-greetings.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.