# How Do You Answer the Question… “What Do You Do?”

Page: https://stenobird.com/podcast/the-niche-is-you-5686921/how-do-you-answer-the-question-what-do-you-do
Text version: https://stenobird.com/podcast/the-niche-is-you-5686921/how-do-you-answer-the-question-what-do-you-do.md
Podcast: [The Niche Is You](https://stenobird.com/podcast/the-niche-is-you-5686921)
Published: 2026-06-17T11:00:00+00:00
Episode link: https://mattgottesman.com/niche-is-you
Audio file: https://episodes.captivate.fm/episode/996dc102-c47c-40bd-9771-d2639b0a3edb.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-niche-is-you-5686921/episodes/how-do-you-answer-the-question-what-do-you-do
Duration seconds: 1411

## Resource

In this episode we’ll talk about: Why the question "what do you do" has always felt too small for certain people How society's need to label you is about their comfort not your identity Why being multiple things at once isn't confusion — it's design How I personally navigate this question and why my answer keeps evolving Why the pressure to pick one lane limits people who were built for range What shifts when you stop trying to fit into a title and start owning the full picture And more… START HERE… → Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges. → https://mattgottesman.substack.com/about NEW HERE… → 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play. → https://mattgottesman.com/reverse-engineer-your-life (FREE) CONNECT WITH ME… → Instagram — @mattgottesman → TikTok — @mattgottesman → YouTube — @mattgottesman RESOURCES… → Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE → Recommended Book List — CLICK HERE → Apparel — thenicheisyou.com OTHER RELATED EPISODES: Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step Apple: https://apple.co/3MB62Iu Spotify: https://bit.ly/4rZw3RN

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## Transcript

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