# Flip Thinking: New Approaches to Solving Problems

Page: https://stenobird.com/podcast/the-next-big-idea-daily-5988609/flip-thinking-new-approaches-to-solving-problems
Text version: https://stenobird.com/podcast/the-next-big-idea-daily-5988609/flip-thinking-new-approaches-to-solving-problems.md
Podcast: [The Next Big Idea Daily](https://stenobird.com/podcast/the-next-big-idea-daily-5988609)
Published: 2026-07-17T08:00:00+00:00
Episode link: https://traffic.megaphone.fm/YAP7950405485.mp3
Audio file: https://traffic.megaphone.fm/YAP7950405485.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-next-big-idea-daily-5988609/episodes/flip-thinking-new-approaches-to-solving-problems
Duration seconds: 1937

## Resource

What if some problems aren’t meant to be solved head-on—and others should’ve been prevented long before they became emergencies? Berthold Gunster, author of Flip Thinking: The Life-Changing Art of Turning Problems into Opportunities, and Dan Heath, author of Upstream: The Quest to Solve Problems Before They Happen, offer two smart ways to rethink the messes we usually meet too late. Together, they make a pretty compelling case for changing not just how we solve problems, but how we see them. 🎁 Save 20% on a Next Big Idea Club membership when you used code PODCAST at nextbigideaclub.com ✉️ Get big ideas in your inbox with our daily newsletter. Subscribe at bookoftheday.nextbigideaclub.com Sponsored By: Shopify — Nothing stands between your idea and a real business. So go make it one. Start your free trial at shopify.com/daily FODZYME — Finally, you can enjoy your favorite foods without the pain. Go to icaneatagain.com/daily for 30% off your first order. Quince — Make your summer wardrobe easier. Go to quince.com/nbid for free shipping on your order and 365-day returns.

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## Transcript

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