# How Newsletters Use Welcome Sequences to Triple Open Rates Page: https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-welcome-sequences-to-triple-open-rates Text version: https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-welcome-sequences-to-triple-open-rates.md Podcast: [The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business](https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729) Published: 2026-06-17T18:28:53+00:00 Episode link: https://audio.fexingo.com/business/the-newsletter-podcast/episode-0058.mp3 Audio file: https://audio.fexingo.com/business/the-newsletter-podcast/episode-0058.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-use-welcome-sequences-to-triple-open-rates Duration seconds: 522 ## Resource In this episode of The Newsletter Podcast, Lucas and Luna dive into the specific mechanics of welcome sequences — those first few emails after a subscriber joins. They break down a case study from a B2B newsletter that tripled its open rates by restructuring its five-email onboarding flow. The hosts discuss timing, content mix, and the one metric that matters most: reply rate. They also touch on how welcome sequences can reduce churn by setting expectations early. If you run a newsletter, this episode gives you a concrete framework to test this week. #WelcomeSequences #EmailMarketing #NewsletterGrowth #OnboardingFlow #OpenRates #B2BNewsletter #Beehiiv #Substack #EmailAutomation #ReplyRate #ChurnReduction #ContentStrategy #Marketing #Business #FexingoBusiness #BusinessPodcast #NewsletterPodcast #EmailNewsletterBusiness Keep every episode free: buymeacoffee.com/fexingo ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/episodes/how-newsletters-use-welcome-sequences-to-triple-open-rates/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-welcome-sequences-to-triple-open-rates.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.