# How Newsletters Use Voice and Audio to Retain Subscribers

Page: https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-voice-and-audio-to-retain-subscribers
Text version: https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletters-use-voice-and-audio-to-retain-subscribers.md
Podcast: [The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business](https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729)
Published: 2026-06-29T06:41:12+00:00
Episode link: https://audio.fexingo.com/business/the-newsletter-podcast/episode-0081.mp3
Audio file: https://audio.fexingo.com/business/the-newsletter-podcast/episode-0081.mp3
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Duration seconds: 515

## Resource

Lucas and Luna explore how newsletter writers are adding audio versions of their issues to boost retention and attract busy subscribers. They examine a case where one writer saw open rates jump 15% after launching a 'read by the author' option, and discuss the practical trade-offs: production time, platform choices like Substack's built-in audio or separate podcast feeds, and whether audio cannibalizes text reading. They also touch on the emerging trend of newsletters as short-form podcasts, where writers record 5-minute summaries for commuters. A grounded look at a simple retention strategy that more publishers are adopting in mid-2026. #NewsletterBusiness #EmailMarketing #AudioContent #SubscriberRetention #Substack #Beehiiv #Podcasting #ContentStrategy #Marketing #FexingoBusiness #BusinessPodcast #CreatorEconomy #AudioNewsletter #OpenRates #RetentionStrategy #ContentMarketing #DigitalMedia #WriterTools Keep every episode free: buymeacoffee.com/fexingo

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## Transcript

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