# How Newsletter Writers Use LinkedIn to Land Paid Subscribers

Page: https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletter-writers-use-linkedin-to-land-paid-subscribers
Text version: https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729/how-newsletter-writers-use-linkedin-to-land-paid-subscribers.md
Podcast: [The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business](https://stenobird.com/podcast/the-newsletter-podcast-with-fexingo-substack-beehiiv-and-email-newsletter-business-7871729)
Published: 2026-07-12T18:59:38+00:00
Episode link: https://audio.fexingo.com/business/the-newsletter-podcast/episode-0108.mp3
Audio file: https://audio.fexingo.com/business/the-newsletter-podcast/episode-0108.mp3
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Duration seconds: 405

## Resource

In this episode of The Newsletter Podcast, Lucas and Luna explore a specific, underused channel for newsletter growth: LinkedIn. They drill into the case of a B2B newsletter writer who grew from 2,000 to 15,000 paid subscribers in 18 months almost entirely through LinkedIn posts. Lucas breaks down the three-part content strategy — authority posts, lead magnets, and direct outreach — and shares the surprising metric that worked best: not likes or comments, but LinkedIn profile views as a proxy for curiosity. Luna pushes back on whether this works for non-B2B topics, and Lucas offers a concrete example of a food newsletter founder who used LinkedIn to land 500 paid subscribers in 90 days. They also discuss the economics of the show itself, funded through buy me a coffee dot com slash fexingo. #NewsletterGrowth #LinkedInStrategy #PaidSubscribers #ContentMarketing #B2BNewsletter #EmailMarketing #LinkedInTips #AudienceBuilding #CreatorEconomy #NewsletterTips #SocialMediaStrategy #GrowthHacking #LeadGeneration #PersonalBranding #Marketing #Business #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo

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## Transcript

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