# Episode 825: Wednesday Weekly Win Six-Figure Series: The Paid Challenge Launch Model That Built Amoya's 6-Figure Business

Page: https://stenobird.com/podcast/the-mind-your-business-podcast-454887/episode-825-wednesday-weekly-win-six-figure-series-the-paid-challenge-launch-model-that-built-amoya-s-6-figure-business
Text version: https://stenobird.com/podcast/the-mind-your-business-podcast-454887/episode-825-wednesday-weekly-win-six-figure-series-the-paid-challenge-launch-model-that-built-amoya-s-6-figure-business.md
Podcast: [The Mind Your Business Podcast](https://stenobird.com/podcast/the-mind-your-business-podcast-454887)
Published: 2026-05-13T08:30:00+00:00
Episode link: https://www.mindyourbusinesspodcast.com/blog/825
Audio file: https://traffic.libsyn.com/secure/mindyourbusiness/825_Wednesday_Weekly_Win_Six_Figure_Series_The_Paid_Challenge_Launch_Model_That_Built_Amoyas__6_Figure_Business.mp3?dest-id=340829
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Duration seconds: 3325

## Resource

Welcome to the Wednesday Weekly Win, our business breakthrough story series. Each week, we sit down with real entrepreneurs from our Business By Design community who are building digital businesses and creating results that once felt impossible. In this episode, we're joined by Amoya Shante, the creator of the Law of Delusion, who found herself hitting a wall after building a 6-figure business on energetics alone. Despite her success, she was caught in a cycle of overworking and tearing down offers, acting as the primary bottleneck in a business that felt more like a high-stakes hobby than a scalable machine. Amoya reveals the strategic pivot that led to a 145 percent revenue jump while allowing her to step into a rest-first lifestyle. We dive into the unique mechanics of her Paid Challenge Model, the psychological tactics she uses to turn low-ticket buyers into high-level mastermind students, and the identity shift required to stop making decisions based on where you are and start leading from where you're going! This is another real story of clarity, momentum, and the breakthroughs that happen when you finally stop guessing and start following a proven path. From first digital products to 6-figure launches, to building audiences and scaling systems, every conversation reveals the mechanics of what actually creates growth in a digital business. Because when you see someone just a few steps ahead of what you're doing, something powerful happens. James's biggest free training of the year is right around the corner… The Business Breakthrough Experience . And in the weeks leading up to it, we're creating even more opportunities for you to get the coaching, clarity, and momentum your business truly deserves. Starting this June, we're hosting a special series of live panels…

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