# The Media Leader Podcast Page: https://stenobird.com/podcast/the-media-leader-podcast-5773787 Text version: https://stenobird.com/podcast/the-media-leader-podcast-5773787.md RSS feed: https://rss.art19.com/the-media-leader-podcast Official site: https://art19.com/shows/the-media-leader-podcast Author: The Media Leader Episodes: 233 ## Resource The Media Leader is the leading source of analysis, data, opinion and trends in commercial media and advertising. Hosted by senior reporter Jack Benjamin, we speak to senior industry leaders and rising stars about the key challenges media faces as part of our mission to stand up for courage, inclusion and excellence in media. Find out more at uk.themedialeader.com and subscribe to our daily newsletter . ## Machine-readable JSON: https://stenobird.com/v1/public/podcasts/the-media-leader-podcast-5773787 Markdown: https://stenobird.com/podcast/the-media-leader-podcast-5773787.md ## Episodes - [What the OOH industry needs to do to double its market share - with WOO's Tom Goddard](https://stenobird.com/podcast/the-media-leader-podcast-5773787/what-the-ooh-industry-needs-to-do-to-double-its-market-share-with-woo-s-tom-goddard) — 2026-06-01T04:00:00+00:00 - [Why the United Nations is asking advertisers to protect the open web](https://stenobird.com/podcast/the-media-leader-podcast-5773787/why-the-united-nations-is-asking-advertisers-to-protect-the-open-web) — 2026-05-25T04:00:00+00:00 - [Believe It or Not Ep. 6: Will AI end enterprise software businesses as we know them?](https://stenobird.com/podcast/the-media-leader-podcast-5773787/believe-it-or-not-ep-6-will-ai-end-enterprise-software-businesses-as-we-know-them) — 2026-05-21T04:00:00+00:00 - [How brands can win authority in LLMs - with Havas, Heineken and Publicis](https://stenobird.com/podcast/the-media-leader-podcast-5773787/how-brands-can-win-authority-in-llms-with-havas-heineken-and-publicis) — 2026-05-18T04:00:00+00:00 - [Believe It or Not Ep. 5: Is AI sycophancy bad for business?](https://stenobird.com/podcast/the-media-leader-podcast-5773787/believe-it-or-not-ep-5-is-ai-sycophancy-bad-for-business) — 2026-05-14T04:00:00+00:00 - [How outcomes measurement has changed the CMO-CFO relationship - with Nimmi Shah and Sameer Modha](https://stenobird.com/podcast/the-media-leader-podcast-5773787/how-outcomes-measurement-has-changed-the-cmo-cfo-relationship-with-nimmi-shah-and-sameer-modha) — 2026-05-11T04:00:00+00:00 - [Believe It or Not Ep. 4: Is AI turning the internet into a sea of slop or has 'churnalism' already made it sloppy?](https://stenobird.com/podcast/the-media-leader-podcast-5773787/believe-it-or-not-ep-4-is-ai-turning-the-internet-into-a-sea-of-slop-or-has-churnalism-already-made-it-sloppy) — 2026-05-07T04:00:00+00:00 - [Can retail media be a brand channel? With Tesco's Tash Whitmey](https://stenobird.com/podcast/the-media-leader-podcast-5773787/can-retail-media-be-a-brand-channel-with-tesco-s-tash-whitmey) — 2026-05-04T04:00:00+00:00 - [Believe It or Not Ep. 3: Is there still room for human creativity in the AI era?](https://stenobird.com/podcast/the-media-leader-podcast-5773787/believe-it-or-not-ep-3-is-there-still-room-for-human-creativity-in-the-ai-era) — 2026-04-30T04:00:00+00:00 - [What next after the social media addiction trial? With ScrollAware's Jess Butcher](https://stenobird.com/podcast/the-media-leader-podcast-5773787/what-next-after-the-social-media-addiction-trial-with-scrollaware-s-jess-butcher) — 2026-04-27T04:00:00+00:00 - [Believe It or Not Ep. 2: Will humans still touch media plans within five years?](https://stenobird.com/podcast/the-media-leader-podcast-5773787/believe-it-or-not-ep-2-will-humans-still-touch-media-plans-within-five-years) — 2026-04-23T04:00:00+00:00 - [What does it mean to create 'thumb-stopping' content? With LadBible's LA Ronayne](https://stenobird.com/podcast/the-media-leader-podcast-5773787/what-does-it-mean-to-create-thumb-stopping-content-with-ladbible-s-la-ronayne) — 2026-04-20T04:00:00+00:00 - [Believe It or Not Ep. 1: Will AI replace most white collar jobs?](https://stenobird.com/podcast/the-media-leader-podcast-5773787/believe-it-or-not-ep-1-will-ai-replace-most-white-collar-jobs) — 2026-04-16T04:00:00+00:00 - [Introducing Believe It or Not, a mini-series about AI in media hosted by Omar Oakes and Hamish Nicklin](https://stenobird.com/podcast/the-media-leader-podcast-5773787/introducing-believe-it-or-not-a-mini-series-about-ai-in-media-hosted-by-omar-oakes-and-hamish-nicklin) — 2026-04-13T04:00:00+00:00 - [Why cut-through, not scale, will be the real trick to this year's World Cup - with The Guardian's James Fleetham and Marcus Christenson](https://stenobird.com/podcast/the-media-leader-podcast-5773787/why-cut-through-not-scale-will-be-the-real-trick-to-this-year-s-world-cup-with-the-guardian-s-james-fleetham-and-marcus-christenson) — 2026-04-06T04:00:00+00:00 - [What UM has learned from a year of Full Colour Media — with Susan Kingston-Brown](https://stenobird.com/podcast/the-media-leader-podcast-5773787/what-um-has-learned-from-a-year-of-full-colour-media-with-susan-kingston-brown) — 2026-03-30T04:00:00+00:00 - [Can GB News scale its advertising business? With chief revenue officer Ross Sergeant](https://stenobird.com/podcast/the-media-leader-podcast-5773787/can-gb-news-scale-its-advertising-business-with-chief-revenue-officer-ross-sergeant) — 2026-03-23T05:00:00+00:00 - [How the BBC will fulfill its remit as global streaming giants encroach — with BBC iPlayer's Kerensa Samanidis](https://stenobird.com/podcast/the-media-leader-podcast-5773787/how-the-bbc-will-fulfill-its-remit-as-global-streaming-giants-encroach-with-bbc-iplayer-s-kerensa-samanidis) — 2026-03-16T05:00:00+00:00 - [What's behind double-digit digital ad market growth? With IAB UK's Elizabeth Lane](https://stenobird.com/podcast/the-media-leader-podcast-5773787/what-s-behind-double-digit-digital-ad-market-growth-with-iab-uk-s-elizabeth-lane) — 2026-03-09T05:00:00+00:00 - [Unpacking agency employment decline and progress on gender and diversity efforts — with Lianre Robinson](https://stenobird.com/podcast/the-media-leader-podcast-5773787/unpacking-agency-employment-decline-and-progress-on-gender-and-diversity-efforts-with-lianre-robinson) — 2026-03-02T05:00:00+00:00 - [Inside the anonymous group of senior leaders warning of advertising's moral failing — with Inside Track's Ned Younger](https://stenobird.com/podcast/the-media-leader-podcast-5773787/inside-the-anonymous-group-of-senior-leaders-warning-of-advertising-s-moral-failing-with-inside-track-s-ned-younger) — 2026-02-23T05:00:00+00:00 - [Why magazine brands united to launch the single marketplace Atria — with Immediate Media's Cath Waller](https://stenobird.com/podcast/the-media-leader-podcast-5773787/why-magazine-brands-united-to-launch-the-single-marketplace-atria-with-immediate-media-s-cath-waller) — 2026-02-16T05:00:00+00:00 - [Why audio is embracing video — with News Broadcasting's Dave Wilcox and Russell Pedrick](https://stenobird.com/podcast/the-media-leader-podcast-5773787/why-audio-is-embracing-video-with-news-broadcasting-s-dave-wilcox-and-russell-pedrick) — 2026-02-09T05:00:00+00:00 - [How to harness the value of trust — with Matt Bourn and James Best](https://stenobird.com/podcast/the-media-leader-podcast-5773787/how-to-harness-the-value-of-trust-with-matt-bourn-and-james-best) — 2026-02-02T05:00:00+00:00 - [Open questions for the year ahead](https://stenobird.com/podcast/the-media-leader-podcast-5773787/open-questions-for-the-year-ahead) — 2026-01-26T05:00:00+00:00 ## Actions Episode pages expose an explicit `request_transcript` action. 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