# 96: Confessions from a Trade Show: Designing for the Way People Actually Live

Page: https://stenobird.com/podcast/the-mcclain-method-business-tools-for-interior-designers-6446179/96-confessions-from-a-trade-show-designing-for-the-way-people-actually-live
Text version: https://stenobird.com/podcast/the-mcclain-method-business-tools-for-interior-designers-6446179/96-confessions-from-a-trade-show-designing-for-the-way-people-actually-live.md
Podcast: [The McClain Method | Business Tools For Interior Designers](https://stenobird.com/podcast/the-mcclain-method-business-tools-for-interior-designers-6446179)
Published: 2026-05-08T22:00:00+00:00
Episode link: https://www.buzzsprout.com/2212546/episodes/19148105-96-confessions-from-a-trade-show-designing-for-the-way-people-actually-live.mp3
Audio file: https://www.buzzsprout.com/2212546/episodes/19148105-96-confessions-from-a-trade-show-designing-for-the-way-people-actually-live.mp3
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Duration seconds: 1543

## Resource

After attending Milan Design Week and then heading straight to High Point Market, I found myself sitting with a lot of thoughts about our industry, our clients, and what actually matters when it comes to design. This episode is a very honest reflection on the contrast between those two experiences and the bigger lesson I walked away with. I talk about: Why designing for real life matters more than designing for attention The difference between exclusive design and approachabl...

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## Transcript

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