# Ep 307 - Small Language Changes, Bigger Placement Results Page: https://stenobird.com/podcast/the-lone-recruiter-6417373/ep-307-small-language-changes-bigger-placement-results Text version: https://stenobird.com/podcast/the-lone-recruiter-6417373/ep-307-small-language-changes-bigger-placement-results.md Podcast: [The Lone Recruiter](https://stenobird.com/podcast/the-lone-recruiter-6417373) Published: 2026-05-13T20:30:00+00:00 Episode link: https://hellob8h.podbean.com/e/ep-307-small-language-changes-bigger-placement-results/ Audio file: https://mcdn.podbean.com/mf/web/7am7sihwtxvkj7yd/Ep_307avuyn.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-lone-recruiter-6417373/episodes/ep-307-small-language-changes-bigger-placement-results Duration seconds: 667 ## Resource Most recruiters completely change their success rate with passive candidates once they understand one thing: A headhunted candidate is psychologically very different to an applicant. Applicants are already in the market. Passive candidates are not. That means the language you use throughout a process matters more than most recruiters realise. Tune in for: 👉 Why passive candidates trigger “fight or flight” 👉 The biggest language mistakes recruiters make 👉 Why terms like “interview”, “offer” and “business case” can spook candidates 👉 How to guide headhunted talent through a process without pushing too hard, too fast 👉 Real examples from live recruitment processes 👉 The subtle wording shifts that improve candidate engagement and conversion Because sometimes the difference between a placement and a ghosted candidate… is just the wording. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-lone-recruiter-6417373/episodes/ep-307-small-language-changes-bigger-placement-results/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-lone-recruiter-6417373/ep-307-small-language-changes-bigger-placement-results.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.