# The Rise of Freight Orchestration with GoodShip's Derek Netelenbos

Page: https://stenobird.com/podcast/the-logistics-of-logistics-490270/the-rise-of-freight-orchestration-with-goodship-s-derek-netelenbos
Text version: https://stenobird.com/podcast/the-logistics-of-logistics-490270/the-rise-of-freight-orchestration-with-goodship-s-derek-netelenbos.md
Podcast: [The Logistics of Logistics](https://stenobird.com/podcast/the-logistics-of-logistics-490270)
Published: 2026-04-23T21:16:00+00:00
Episode link: https://thelolpodcast.libsyn.com/the-rise-of-freight-orchestration-with-goodships-derek-netelenbos
Audio file: https://traffic.libsyn.com/secure/thelolpodcast/The_Rise_of_Freight_Orchestration_with_Goodships_Derek_Netelenbos_mezcla.mp3?dest-id=667529
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JSON: https://stenobird.com/v1/public/podcasts/the-logistics-of-logistics-490270/episodes/the-rise-of-freight-orchestration-with-goodship-s-derek-netelenbos
Duration seconds: 2977

## Resource

In "The Rise of Freight Orchestration with GoodShip's Derek Netelenbos", Joe Lynch and Derek Netelenbos , VP of Partnerships at GoodShip, discuss how an orchestration layer unifies fragmented data to shift logistics from reactive manual tasks to proactive, AI-driven strategy. About Derek Netelenbos Derek Netelenbos is the VP of Partnerships at GoodShip, the all-in-one platform for freight orchestration and procurement, built for transportation teams, by transportation teams. Derek brings extensive experience building and scaling partnerships and revenue organizations across the logistics and technology sectors. Prior to GoodShip, Derek held leadership roles at Parade, Metafora, Convoy, Groupon and Expedia, where he built and led high-performing teams across sales, sales operations, business development, account management, and strategic partnerships. About GoodShip GoodShip is the all-in-one platform for freight orchestration and procurement, built for transportation teams, by transportation teams. GoodShip unifies freight data, surfaces real-time insights, and helps teams move from reactive decision-making to coordinated, data-driven execution. With the recent launch of Laney, the industry's first AI Transportation Analyst, teams can ask questions about their network and receive in-depth answers in seconds through an intuitive, conversational interface. Learn more at www.goodship.io . Key Takeaways: The Rise of Freight Orchestration In "The Rise of Freight Orchestration with GoodShip's Derek Netelenbos", Joe Lynch and Derek Netelenbos, VP of Partnerships at GoodShip, discuss how an orchestration layer unifies fragmented data to shift logistics from reactive manual tasks to proactive, AI-driven strategy. The "Orchestration" Solution: GoodShip acts as an orchestration l…

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