# The Local Marketing Trends Podcast Page: https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911 Text version: https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911.md RSS feed: https://feeds.simplecast.com/FQhGnFVT Official site: https://borrellassociates.com/podcast Author: Borrell Associates Episodes: 173 ## Resource Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit. ## Machine-readable JSON: https://stenobird.com/v1/public/podcasts/the-local-marketing-trends-podcast-1179911 Markdown: https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911.md ## Episodes - [How a Small-Town Idea Became Big, Thanks to One Radio Show](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/how-a-small-town-idea-became-big-thanks-to-one-radio-show) — 2026-07-21T02:13:31+00:00 - [Yes, AI May Eventually Replace Ad Sales Reps](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/yes-ai-may-eventually-replace-ad-sales-reps) — 2026-06-22T14:00:00+00:00 - [From Small Local to Big Global: Jelly Belly Creator Tells His Story](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/from-small-local-to-big-global-jelly-belly-creator-tells-his-story) — 2026-06-08T12:50:00+00:00 - [Will Relaxing Media Ownership Rules Benefit Local Advertisers?](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/will-relaxing-media-ownership-rules-benefit-local-advertisers) — 2026-05-25T14:00:00+00:00 - [As AI Search Explodes, What Happens to SEO Budgets?](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/as-ai-search-explodes-what-happens-to-seo-budgets) — 2026-05-18T13:27:09+00:00 - [The Big Digital Slowdown Has Arrived](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/the-big-digital-slowdown-has-arrived) — 2026-05-04T15:15:00+00:00 - [Too Many Amateur Marketers, Too Much Bottom-Funnel Marketing](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/too-many-amateur-marketers-too-much-bottom-funnel-marketing) — 2026-04-20T10:11:09+00:00 - [The 'Antichrist' Returns With a Message about Google's Grip on SMBs](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/the-antichrist-returns-with-a-message-about-google-s-grip-on-smbs) — 2026-03-30T04:00:00+00:00 - [With a Little Training, AI Marketing 'Interns' Could Supplant Agencies & Media Advisors](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/with-a-little-training-ai-marketing-interns-could-supplant-agencies-media-advisors) — 2026-03-16T16:13:40+00:00 - [Defying Gravity, Out of Home is Set for Even Bigger Growth](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/defying-gravity-out-of-home-is-set-for-even-bigger-growth) — 2026-03-02T13:00:00+00:00 - [CEO Kelli Turner's 1st Podcast Interview: Audacy's Content-First Reorg](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/ceo-kelli-turner-s-1st-podcast-interview-audacy-s-content-first-reorg) — 2026-02-24T05:00:00+00:00 - [Are Local Advertisers Fed Up With Media, Or Is It Fake News?](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/are-local-advertisers-fed-up-with-media-or-is-it-fake-news) — 2026-02-09T13:43:05+00:00 - [TikTok Rolls Out What SMBs Have Been Demanding](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/tiktok-rolls-out-what-smbs-have-been-demanding) — 2026-01-26T13:20:09+00:00 - [Done Waiting, SMBs Turn to DIY, AI, and Clearer ROI](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/done-waiting-smbs-turn-to-diy-ai-and-clearer-roi) — 2026-01-12T17:38:49+00:00 - [Local Media's AI Apocalypse](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/local-media-s-ai-apocalypse) — 2025-12-30T00:44:49+00:00 - [Why Bob Pittman Won't Let AI Touch the Mic](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/why-bob-pittman-won-t-let-ai-touch-the-mic) — 2025-12-15T15:24:37+00:00 - [The Death of the Wanamaker Adage? GroundTruth’s CEO Makes Her Case](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/the-death-of-the-wanamaker-adage-groundtruth-s-ceo-makes-her-case) — 2025-12-01T10:11:16+00:00 - [Paypal's Bold Move: Turning Millions of SMB Websites into a Massive Retail Media Network](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/paypal-s-bold-move-turning-millions-of-smb-websites-into-a-massive-retail-media-network) — 2025-11-17T15:57:31+00:00 - [Amazon Tunes In To Partnerships With Local Radio](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/amazon-tunes-in-to-partnerships-with-local-radio) — 2025-11-03T14:35:00+00:00 - [Amazon's Latest Delivery: Local Advertising](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/amazon-s-latest-delivery-local-advertising) — 2025-10-20T12:07:03+00:00 - [Saga's High-Stakes Reinvention of Radio Hinges on Stealing A LOT of Digital Cheese](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/saga-s-high-stakes-reinvention-of-radio-hinges-on-stealing-a-lot-of-digital-cheese) — 2025-10-13T03:44:06+00:00 - [The Rush to Convert SEO to AIO](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/the-rush-to-convert-seo-to-aio) — 2025-09-29T16:09:20+00:00 - [From Print Decline to AI Partnerships: Gannett CEO Sees a Different Future](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/from-print-decline-to-ai-partnerships-gannett-ceo-sees-a-different-future) — 2025-09-08T13:44:33+00:00 - [Salem's CEO on Reinventing Radio: From Faith-Driven Broadcasting to a Digital Future](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/salem-s-ceo-on-reinventing-radio-from-faith-driven-broadcasting-to-a-digital-future) — 2025-09-02T10:46:39+00:00 - [Beasley Takes a Bold New Path, With Digital Front and Center](https://stenobird.com/podcast/the-local-marketing-trends-podcast-1179911/beasley-takes-a-bold-new-path-with-digital-front-and-center) — 2025-08-11T19:21:02+00:00 ## Actions Episode pages expose an explicit `request_transcript` action. 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