# 833 Bryan Boches: Co-Founder & CEO of Safe Catch

Page: https://stenobird.com/podcast/the-kara-goldin-show-424825/833-bryan-boches-co-founder-ceo-of-safe-catch
Text version: https://stenobird.com/podcast/the-kara-goldin-show-424825/833-bryan-boches-co-founder-ceo-of-safe-catch.md
Podcast: [The Kara Goldin Show](https://stenobird.com/podcast/the-kara-goldin-show-424825)
Published: 2026-05-01T10:00:00+00:00
Episode link: https://karagoldin.com/podcast/833
Audio file: https://p.podderapp.com/1421532407/dts.podtrac.com/redirect.mp3/pscrb.fm/rss/p/mgln.ai/e/1184/prfx.byspotify.com/e/afp-946425-injected.calisto.simplecastaudio.com/8f34c7de-9891-4559-aa6c-5a883f14ec2b/episodes/c06cc72c-ba95-457e-a12b-9b3e3c3d9231/audio/128/default.mp3?aid=rss_feed&awCollectionId=8f34c7de-9891-4559-aa6c-5a883f14ec2b&awEpisodeId=c06cc72c-ba95-457e-a12b-9b3e3c3d9231&feed=wtQSfmGG
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-kara-goldin-show-424825/episodes/833-bryan-boches-co-founder-ceo-of-safe-catch
Duration seconds: 1743

## Resource

Can one personal frustration — and a simple question — actually lead to changing an entire industry standard? On today’s episode, we welcome Bryan Boches, CEO and Co-Founder of Safe Catch — the only seafood company in the world that tests every single fish for mercury. What started as a deeply personal moment — when Bryan’s pregnant wife was told to eliminate tuna from her diet due to mercury concerns — quickly turned into a much bigger realization: why wasn’t anyone solving this problem at scale? Instead of accepting the status quo, Bryan set out to fix it. After developing breakthrough proprietary technology capable of screening every fish for mercury, he approached major seafood companies — and was met with resistance. So he did what great founders do: he built his own brand. Today, Safe Catch is in over 19,000 retail locations, setting a new benchmark for transparency, safety, and accountability in seafood. In this episode, Bryan shares what it really takes to challenge a legacy industry, the uphill battle of introducing higher standards into an established supply chain, and why incumbents often resist meaningful change. We discuss the science behind mercury testing, how to educate consumers without creating fear, and what it means to build trust in a category where transparency hasn’t always been the norm. Bryan also opens up about the realities of scaling a mission-driven business, navigating retailer relationships, and staying committed when others won’t follow. If you’re interested in building with purpose, disrupting entrenched industries, or turning a personal problem into a scalable solution — this episode is for you. Tune in now on The Kara Goldin Show. Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of E…

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-kara-goldin-show-424825/episodes/833-bryan-boches-co-founder-ceo-of-safe-catch/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/the-kara-goldin-show-424825/833-bryan-boches-co-founder-ceo-of-safe-catch.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.