# Michael Heaton - #19

Page: https://stenobird.com/podcast/the-jake-dearden-podcast-7709539/michael-heaton-19
Text version: https://stenobird.com/podcast/the-jake-dearden-podcast-7709539/michael-heaton-19.md
Podcast: [The Jake Dearden Podcast](https://stenobird.com/podcast/the-jake-dearden-podcast-7709539)
Published: 2026-04-21T05:00:00+00:00
Episode link: https://shows.acast.com/the-jake-dearden-podcast/episodes/michael-heaton-19
Audio file: https://sphinx.acast.com/p/open/s/69937398989966fe08ad110d/e/69e6849aeefc66ef2b1a425e/media.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-jake-dearden-podcast-7709539/episodes/michael-heaton-19
Duration seconds: 6895

## Resource

In this episode, we sit down with Michael Heaton to dive deep into his journey from a shy, creative kid to co-founding one of the UK’s biggest fashion brands. He opens up about the early days of building the business, the reality of scaling to a global level, and why he still works harder than ever despite success. We also get into his mindset, fitness routine, creative process, and even some wild stories from LA trips to late-night conspiracy theories. 00:00 – Intro 08:30 – Childhood, Creativity & Early Personality 18:30 – Starting the Brand & First Designs 30:00 – Building the Business from Scratch 45:00 – LA Trips 58:00 – Scaling to a Global Brand 1:12:00 – Working Hard 1:25:00 – Fitness Routine & Staying Disciplined 1:38:00 – Art & Creative Life Outside Work 1:50:00 – Aliens, Conspiracies & Quickfire questions 5% off 247 Represent - Use code: JAKE247 https://uk.representclo.com/collectio... BPN supplements - 10% off, Use code: JAKE: https://www.bareperformancenutrition.com Whoop — 1 month free: https://join.whoop.com/gb/en/Jakedearden Hosted on Acast. See acast.com/privacy for more information.

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## Transcript

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