# Duane Simpson: Beyond the Headlines In Agribusiness Page: https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327/duane-simpson-beyond-the-headlines-in-agribusiness Text version: https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327/duane-simpson-beyond-the-headlines-in-agribusiness.md Podcast: [The Intentional Agribusiness Leader Podcast](https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327) Published: 2026-01-19T04:00:00+00:00 Episode link: https://intentional-ag.captivate.fm Audio file: https://episodes.captivate.fm/episode/45c1d9ee-d92e-4f97-a84d-c685df3548bb.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-intentional-agribusiness-leader-podcast-6736327/episodes/duane-simpson-beyond-the-headlines-in-agribusiness Duration seconds: 2479 ## Resource ​​Join our champion program: mark@themomentumcompany.com Attend a Thriving Leader event: https://thriving-leader-2026.lovable.app/ Instagram: @the.momentum.company LinkedIn: /momentum-company In this episode of The Intentional Agribusiness Leader , Mark sits down with Duane Simpson , CEO of the National Council of Farmer Cooperatives , for a wide-ranging and timely conversation on leadership, policy, and navigating uncertainty in agribusiness. Duane brings a rare perspective — blending decades of experience in government, global agribusiness, and cooperative leadership — to help leaders understand what’s really happening behind the headlines in Washington, how policy decisions impact the farmer balance sheet, and why intentional leadership matters more now than ever. This episode isn’t about politics for politics’ sake. It’s about clarity, resilience, and leading people well in a season of volatility . Key Takeaways Intentional leadership is about designing moments, not just delivering messages Duane defines intentionality as thinking deeply about what people should feel , know , and do after a leadership moment — whether that’s a major announcement, a transition, or a difficult conversation. Leaders who ignore the emotional component leave impact on the table. The farmer balance sheet is under real pressure Across agriculture, farmers are navigating rising costs, tight margins, and uncertainty. Duane explains that NCFC’s work centers on two levers: lowering input costs and expanding markets — both critical to long-term farm viability. Policy details matter more than headlines From tariffs to labor to the updated dietary guidelines, Duane breaks down how seemingly distant policy decisions directly affect domestic demand, production costs, and competitiveness for U.S. f… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-intentional-agribusiness-leader-podcast-6736327/episodes/duane-simpson-beyond-the-headlines-in-agribusiness/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-intentional-agribusiness-leader-podcast-6736327/duane-simpson-beyond-the-headlines-in-agribusiness.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.