# Mr. Beast vs. Adam Mosseri Answering "What's the Best Content Format to Invest Time Creating?"

Page: https://stenobird.com/podcast/the-instagram-stories-social-media-news-4469042/mr-beast-vs-adam-mosseri-answering-what-s-the-best-content-format-to-invest-time-creating
Text version: https://stenobird.com/podcast/the-instagram-stories-social-media-news-4469042/mr-beast-vs-adam-mosseri-answering-what-s-the-best-content-format-to-invest-time-creating.md
Podcast: [The Instagram Stories - Social Media News](https://stenobird.com/podcast/the-instagram-stories-social-media-news-4469042)
Published: 2026-04-20T22:59:12+00:00
Episode link: https://www.instagram.com/danielhillmedia
Audio file: https://injector.simplecastaudio.com/1f185468-05ff-405f-a051-34566c2cb294/episodes/80d6b65f-e3a0-47c8-9c29-5910dbe757e2/audio/128/default.mp3?aid=rss_feed&awCollectionId=1f185468-05ff-405f-a051-34566c2cb294&awEpisodeId=80d6b65f-e3a0-47c8-9c29-5910dbe757e2&feed=rrv27qM_
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Duration seconds: 712

## Resource

What's the best type of content to focus on creating - carousels, long form videos, short form videos, or something else? Today on the show, the Head of Instagram answers the question but then I play a clip of Mr. Beast answering a very similar question.Also the Head of Instagram answers questions about how to handle hate, trial reels, and takes feature suggestions.

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## Transcript

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