# Building a $100M Wellness Brand from Personal Pain | Siffat Haider

Page: https://stenobird.com/podcast/the-inside-edit-7712578/building-a-100m-wellness-brand-from-personal-pain-siffat-haider
Text version: https://stenobird.com/podcast/the-inside-edit-7712578/building-a-100m-wellness-brand-from-personal-pain-siffat-haider.md
Podcast: [The Inside Edit](https://stenobird.com/podcast/the-inside-edit-7712578)
Published: 2026-03-30T15:00:00+00:00
Episode link: https://share.transistor.fm/s/82193b6b
Audio file: https://media.transistor.fm/82193b6b/cea8d0ad.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-inside-edit-7712578/episodes/building-a-100m-wellness-brand-from-personal-pain-siffat-haider
Duration seconds: 3769

## Resource

What starts as a personal problem can become something much bigger. In this episode, Maeve sits down with Siffat Haider — co-founder of a $100M wellness brand — to talk about building a business that actually works. From navigating her own health struggles to creating products women genuinely trust, Siffat shares what it really takes to grow a brand in a crowded space. This is a conversation about conviction, resilience, and why having no plan B might be your biggest advantage.

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-inside-edit-7712578/episodes/building-a-100m-wellness-brand-from-personal-pain-siffat-haider/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/the-inside-edit-7712578/building-a-100m-wellness-brand-from-personal-pain-siffat-haider.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.