# Are You Focused On The Wrong Things? There Are Only 2 Metrics That Actually Grow Your Business

Page: https://stenobird.com/podcast/the-inner-game-of-entrepreneurship-with-cera-byer-3515941/are-you-focused-on-the-wrong-things-there-are-only-2-metrics-that-actually-grow-your-business
Text version: https://stenobird.com/podcast/the-inner-game-of-entrepreneurship-with-cera-byer-3515941/are-you-focused-on-the-wrong-things-there-are-only-2-metrics-that-actually-grow-your-business.md
Podcast: [The Inner Game Of Entrepreneurship With Cera Byer](https://stenobird.com/podcast/the-inner-game-of-entrepreneurship-with-cera-byer-3515941)
Published: 2026-05-04T12:00:00+00:00
Episode link: https://api.riverside.com/hosting-analytics/media/9fb9cdbeb4920f2f2ee0fe528d630e9fd4a5a8e4205d9361d915998caed053c9/eyJlcGlzb2RlSWQiOiI1YzdjMTFkMS1mMzU5LTRlZmUtYTlkZS01MGVhMmNmNmExYzIiLCJwb2RjYXN0SWQiOiI0Mjc5ZTVhNS04YTA0LTQ4MDUtODA2Yi1kZjY2ZWRkNTQ1MzgiLCJhY2NvdW50SWQiOiI2ODdlZDM3ZTg4ODg1ZGM0ZTU2MjRmYzEiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjlmMTEzYWExMDM3MzYwNDg0ZjUyNTQzL2NlcmEtYnllcnMtc3R1ZGlvLWNvbXBvc2VyLTIwMjYtNC0yOF9fMjItOC05Lm1wMyJ9.mp3
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Duration seconds: 1280

## Resource

So many business owners come to me saying they're trying to grow their following, engagement, and visibility on social media — because they think that growing on social media is the same thing as growing your business. This is a myth that keeps business owners focused on trying to be content creators, instead of focusing on the metrics that truly matter. In this episode, I break down this disconnect, and tell you what the only 2 metrics that matter really are. _______________________________________________________ If you're working really hard but you're not seeing growth in your business, join me for Scaling Simplified on May 12th at 10am pst: https://www.intuitiveedgecoaching.com/simplified

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## Transcript

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