# The Sales System That Took Him to $300M+ Revenue (David Peterson)

Page: https://stenobird.com/podcast/the-home-service-expert-podcast-439107/the-sales-system-that-took-him-to-300m-revenue-david-peterson
Text version: https://stenobird.com/podcast/the-home-service-expert-podcast-439107/the-sales-system-that-took-him-to-300m-revenue-david-peterson.md
Podcast: [The Home Service Expert Podcast](https://stenobird.com/podcast/the-home-service-expert-podcast-439107)
Published: 2026-04-27T20:55:00+00:00
Episode link: https://homeserviceexpert.com/the-sales-system-that-took-him-to-300m-revenue-david-peterson
Audio file: https://traffic.libsyn.com/secure/homeservicemillionare/HSE_David_Petersen_Audio__Delivery-.mp3?dest-id=567121
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JSON: https://stenobird.com/v1/public/podcasts/the-home-service-expert-podcast-439107/episodes/the-sales-system-that-took-him-to-300m-revenue-david-peterson
Duration seconds: 2654

## Resource

David Peterson is Senior Vice President of Sales at Annuity, a powerhouse in the home improvement industry. With over 15 years of experience, David has scaled multi-brand platforms to nearly 1,000 sales representatives and helped grow Mad City Windows from a regional player to a $300 million+ powerhouse before its acquisition. David is a proven expert in in-home selling, KPI-driven management, and building repeatable sales systems that deliver consistent results. From overcoming early career challenges to leading a billion-dollar company's sales strategy, David shares insights on leadership, sales culture, financing in home improvement, and the power of humility in success. Check Out My Social Media: Tiktok ⟶ https://www.tiktok.com/@officialtommymello Instagram ⟶ https://www.instagram.com/officialtommymello/ Facebook ⟶ https://www.facebook.com/thomasmello/ My other podcast: Home Service Expert ⟶ https://open.spotify.com/show/4WHQ3ldGThHsP1cfzNF33G Live Q&A submission form: https://homeserviceexpert.com/questions

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## Transcript

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