# Story-marketing to appeal to your ideal clients, and eliminate bad-fit clients With Jonny Holsten

Page: https://stenobird.com/podcast/the-guri-show-7113777/story-marketing-to-appeal-to-your-ideal-clients-and-eliminate-bad-fit-clients-with-jonny-holsten
Text version: https://stenobird.com/podcast/the-guri-show-7113777/story-marketing-to-appeal-to-your-ideal-clients-and-eliminate-bad-fit-clients-with-jonny-holsten.md
Podcast: [The Guri Show](https://stenobird.com/podcast/the-guri-show-7113777)
Published: 2022-05-27T06:19:00+00:00
Episode link: https://share.transistor.fm/s/b02e126a
Audio file: https://media.transistor.fm/b02e126a/5a53baa5.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-guri-show-7113777/episodes/story-marketing-to-appeal-to-your-ideal-clients-and-eliminate-bad-fit-clients-with-jonny-holsten
Duration seconds: 2423

## Resource

Most entrepreneurs face one major hidden obstacle when it comes to connecting with their audience on a deeper level and attracting the best-fit clients, and if you’re not seeing the right clients or customers that you want, then you’re likely missing what you’re going to learn in this podcast today. I’m so excited to have Jonny Holsten today on The Guri Show. Jonny Holsten is a marketer and copywriter at South Mountain Messaging. He focuses on creating clear marketing messaging on websites, emails, and other forms of marketing. On this episode, he is going to talk about Story-marketing and how you can use it to appeal to your ideal clients, and eliminate bad-fit clients. Not only that, he is also going to share the 7 elements of a perfect storyline that you can create to get more best-fit clients. He is not holding anything back, so take a listen. In fact, the first 3 listeners who leave a comment on this episode are going to receive a physical copy of "Building a Storybrand" book by Donald Miller. He will ship it to you at your doorstep. Here's how to get it: take a listen and comment your biggest take away, and DM me or Jonny a screenshot on Instagram [https://www.instagram.com/heygurvinder/ or https://www.instagram.com/jonnyholsten/] Let’s be honest, we need stories to connect with people but we also have to be intentional and mindful while using them and be sure that we are doing them the right way so that we are not making them boring or bland or using them as a way to vent out. And that’s just my take; listen to the full episode to hear more from Jonny, who's an expert on this.

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## Transcript

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