# 84 || A Gentle Business Has a Strong Identity and Personal Brand

Page: https://stenobird.com/podcast/the-gentle-business-rebellion-online-business-work-from-rest-midlife-christian-women-aligned-business-6419519/84-a-gentle-business-has-a-strong-identity-and-personal-brand
Text version: https://stenobird.com/podcast/the-gentle-business-rebellion-online-business-work-from-rest-midlife-christian-women-aligned-business-6419519/84-a-gentle-business-has-a-strong-identity-and-personal-brand.md
Podcast: [Doing Business Gently - Online Business, Work From Rest, Midlife Christian Women, Aligned Business](https://stenobird.com/podcast/the-gentle-business-rebellion-online-business-work-from-rest-midlife-christian-women-aligned-business-6419519)
Published: 2025-01-22T09:00:00+00:00
Episode link: https://selahstudiosco.podbean.com/e/84-a-gentle-business-has-a-strong-identity-and-personal-brand/
Audio file: https://mcdn.podbean.com/mf/web/jdg9fure26ktvnm4/84-A-Gentle-Business-Has-a-Strong-Identity-and-Personal-Brand.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-gentle-business-rebellion-online-business-work-from-rest-midlife-christian-women-aligned-business-6419519/episodes/84-a-gentle-business-has-a-strong-identity-and-personal-brand
Duration seconds: 1039

## Resource

Is your business personality buried under everyone else's advice? It's time to uncover your true entrepreneurial identity. In this episode, we dive into why knowing your business personality is crucial for creating a gentle, aligned business. Many entrepreneurs struggle because they're trying to follow conflicting advice instead of embracing their authentic business identity. What you'll learn: Why understanding your current entrepreneurial identity is different from who you were when you started How to build a personal brand that truly reflects who you are The connection between identity, clarity, and doing business gently Why taking time to plan ("planuary") is better than rushing into the new year Key Timestamps: [00:00:00] - What is your business personality? [00:02:00] - The three core components of gentle business [00:04:00] - My journey from VA to coach [00:09:35] - Taking time to plan ("planuary") [00:10:28] - Real personal branding explained Resources Mentioned: Business Personality Quiz: https://SelahStudios.co/quiz Episode #82-What Does it Mean to Do Business Gently? https://SelahStudios.co/82 Episode #83-How to Build a Gentle Business https://SelahStudios.co/83 Blog Post & Transcript: https://SelahStudios.co/84 Let’s Connect: • Website: https://SelahStudios.co* Instagram: https://Instagram.com/martagoertzen

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## Transcript

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