# Episode 166: Practical GenAI Use Cases in Supply Chain Planning and Execution with PwC's Moritz Kramer

Page: https://stenobird.com/podcast/the-future-of-supply-chain-5986965/episode-166-practical-genai-use-cases-in-supply-chain-planning-and-execution-with-pwc-s-moritz-kramer
Text version: https://stenobird.com/podcast/the-future-of-supply-chain-5986965/episode-166-practical-genai-use-cases-in-supply-chain-planning-and-execution-with-pwc-s-moritz-kramer.md
Podcast: [The Future of Supply Chain](https://stenobird.com/podcast/the-future-of-supply-chain-5986965)
Published: 2026-06-17T04:00:00+00:00
Episode link: https://podcasters.spotify.com/pod/show/future-of-supply-chain/episodes/Episode-166-Practical-GenAI-Use-Cases-in-Supply-Chain-Planning-and-Execution-with-PwCs-Moritz-Kramer-e3krr76
Audio file: https://anchor.fm/s/10cb2bb84/podcast/play/121547430/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-16%2Fb6f96ccb-24d9-13d4-7c44-8ebc90a13efc.mp3
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Duration seconds: 1735

## Resource

In this episode, PwC’s Moritz Kramer shares practical GenAI use cases in supply chain planning, from decision support and scenario analysis to data harmonization, productivity gains, and guided decision-making with humans still in control. Download the ⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ episode transcript ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ===== This week, Moritz Kramer of PwC explains how GenAI is moving supply chain planning from static analysis to real-time, decision-centric support. He covers data readiness, black-box transparency, productivity uplift, and why AI will augment planners rather than replace them. ===== Guest 1: Moritz Kramer, Director Integrated Business & Financial Planning, PwC GmbH WPG Moritz is a Director with over 10 years of experience shaping and delivering business‑led supply chain transformations for international organizations. He works across the full transformation journey—from defining strategic direction to translating vision into execution—covering SCM strategy, operating model innovation, organizational and process design, and the implementation of advanced planning solutions, like SAP. His work is driven by the ambition to build resilient, intelligent, and future‑ready supply chains, leveraging digital and AI technologies where they create clear business impact, while keeping a strong focus on value, scalability, and sustainable change. Host 1: Richard Howells, SAP ⁠⁠⁠⁠⁠⁠⁠Richard Howells⁠⁠⁠⁠⁠⁠⁠ has been working in the Supply Chain Management and Manufacturing space for over 30 years. He is responsible for driving the thought leadership and awareness of SAP’s ERP, Finance, and Supply Chain solutions and is an active writer, podcaster, and thought leader on the topics of supply chain, Industry 4.0, digitization, and sustainability. ===== Show Links: PwC Supply Chain Man…

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## Transcript

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