# Brand Behaving Badly

Page: https://stenobird.com/podcast/the-fragrance-files-7651257/brand-behaving-badly
Text version: https://stenobird.com/podcast/the-fragrance-files-7651257/brand-behaving-badly.md
Podcast: [The Fragrance Files](https://stenobird.com/podcast/the-fragrance-files-7651257)
Published: 2026-02-27T15:00:00+00:00
Episode link: https://api.riverside.com/hosting-analytics/media/22d4b63bfb6e9566dce8f774e64ae8c6c62f5176d57fa8e54428604051ab122d/eyJlcGlzb2RlSWQiOiI5ZGFjMWJkZS04MzhhLTQ2MGYtYmFhNi1lN2I4Y2Q1YzhkZjAiLCJwb2RjYXN0SWQiOiJmNWRmNDZjYS0wNGQyLTQ1MzgtYjQ3Yy1iMjk4Yzk5YWFlNWYiLCJhY2NvdW50SWQiOiI2Njk2ODZkZDk0MTdhNjI0MmVlOTdjNTkiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk5NTMwZjMxZmVhMmVhZDE5MDZlYjYzL2pvc2hzLXN0dWRpby0yUHRqTy1jb21wb3Nlci0yMDI2LTItMThfXzQtMjQtMzUubXAzIn0=.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-fragrance-files-7651257/episodes/brand-behaving-badly
Duration seconds: 3573

## Resource

This week we dive into different ways perfume and beauty brands treat and act in the fragrance community. To love perfume as an art means not being afraid to critique it as an industry. From content creation tips to shading some egregious missteps, we're here for accountability and transparency.

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## Transcript

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