# Exclusive: How Mike Minogue partnered with TVNZ+ on podcasting

Page: https://stenobird.com/podcast/the-fold-1199639/exclusive-how-mike-minogue-partnered-with-tvnz-on-podcasting
Text version: https://stenobird.com/podcast/the-fold-1199639/exclusive-how-mike-minogue-partnered-with-tvnz-on-podcasting.md
Podcast: [The Fold](https://stenobird.com/podcast/the-fold-1199639)
Published: 2026-04-13T17:00:00+00:00
Episode link: https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/TSO3962221356.mp3?updated=1776056507
Audio file: https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/traffic.megaphone.fm/TSO3962221356.mp3?updated=1776056507
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JSON: https://stenobird.com/v1/public/podcasts/the-fold-1199639/episodes/exclusive-how-mike-minogue-partnered-with-tvnz-on-podcasting
Duration seconds: 2709

## Resource

He’s very familiar as the star of Wellington Paranormal, and a radio host with Hauraki – but Mike Minogue’s greatest achievement might be Frank, his burgeoning agency. Frustrated with the quality of talent representation in Aotearoa, Minogue started Frank to bring a different approach to the established players. But he added speaker representation and, crucially, podcast representation to Frank’s mix – and in so doing set it up for a landmark deal.Today, The Fold can reveal that Frank is the exclusive supplier of podcasts to TVNZ+ – a milestone for the form, and one which brings TVNZ into line with Netflix and YouTube, each of which is making a big play to make podcasts a big part of their strategy. Minogue joins Duncan Greive on The Fold to explain his motives for starting Frank, and why he is betting big on podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

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## Transcript

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