# EP | 752 - Featured Replay: How We Had Our Highest Revenue Month and Our Lowest New Sales Month in 2023 - Here's How [+ A Full Breakdown Of Our Business Model]

Page: https://stenobird.com/podcast/the-fitness-business-podcast-with-erin-dimond-and-jordan-dugger-528003/ep-752-featured-replay-how-we-had-our-highest-revenue-month-and-our-lowest-new-sales-month-in-2023-here-s-how-a-full-breakdown-of-our-business-model
Text version: https://stenobird.com/podcast/the-fitness-business-podcast-with-erin-dimond-and-jordan-dugger-528003/ep-752-featured-replay-how-we-had-our-highest-revenue-month-and-our-lowest-new-sales-month-in-2023-here-s-how-a-full-breakdown-of-our-business-model.md
Podcast: [The Fitness Business Podcast with Erin Dimond and Jordan Dugger](https://stenobird.com/podcast/the-fitness-business-podcast-with-erin-dimond-and-jordan-dugger-528003)
Published: 2026-06-15T09:00:00+00:00
Episode link: https://flowstateofmindpodcast.libsyn.com/ep-752-featured-replay-how-we-had-our-highest-revenue-month-and-our-lowest-new-sales-month-in-2023-heres-how-a-full-breakdown-of-our-business-model
Audio file: https://traffic.libsyn.com/secure/flowstateofmindpodcast/Fit_Biz_752_DONE.mp3?dest-id=768434
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Duration seconds: 1078

## Resource

Join Our Live Free Masterclass on How to Add $14,800 a Month Signing Just 2 Clients Per Week with The LTV Retention Method We wanted to take a look back in time and show you 3 years later that what we are talking about with LTV and backend offers is more relevant than ever. We recently looked at all of our data during August and were surprised to learn two things: we had our highest revenue month ever and we have our lowest front end sales into our 90 day program. How can this be? In today's episode, I'll break everything down from roles to offer structure to backend offers. If you're wanting to grow or want to learn more about how a big business grows and operates, definitely don't miss this one! Time Stamps: (0:44) What We'll Cover Today (2:14) Context on Me (Jordan) (3:18) Our Highest Revenue Month (6:27) Our Offer Structure (8:14) Keys to Your Backend Offer (12:10) Sales Team (15:35) Growing Business Means Team Turnover (16:29) Long Term Goal ---------------- 🚀 Watch Our 3 Minute Video on How to Unlock An Extra $30k/Month In Your Online Fitness Coaching Business In Just 90 Days - Or We'll Coach You For Free! ---------------- Follow Us on Instagram

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## Transcript

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