# EE490 - 1 Product, €3M Revenue, 450 Stores: The Gigi Story with Jennie Haire and Lisa Hughes Page: https://stenobird.com/podcast/the-entrepreneur-experiment-1063847/ee490-1-product-3m-revenue-450-stores-the-gigi-story-with-jennie-haire-and-lisa-hughes Text version: https://stenobird.com/podcast/the-entrepreneur-experiment-1063847/ee490-1-product-3m-revenue-450-stores-the-gigi-story-with-jennie-haire-and-lisa-hughes.md Podcast: [The Entrepreneur Experiment](https://stenobird.com/podcast/the-entrepreneur-experiment-1063847) Published: 2026-04-02T04:00:00+00:00 Episode link: https://episode.flightcast.com/01KN4AEN9CCZR9V2VAES7HVM6Q.mp3 Audio file: https://episode.flightcast.com/01KN4AEN9CCZR9V2VAES7HVM6Q.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-entrepreneur-experiment-1063847/episodes/ee490-1-product-3m-revenue-450-stores-the-gigi-story-with-jennie-haire-and-lisa-hughes Duration seconds: 5416 ## Resource In this episode of The Entrepreneur Experiment, Gary Fox sits down with Jennie and Lisa, the founders of Gigi, the women’s health brand rethinking hormonal support through premium, evidence-led supplements. From working as registered nutritional therapists to building a fast-growing consumer brand, Jennie and Lisa share how their clinical experience led them to spot a major gap in the market: women being told to take multiple supplements for PMS and hormone balance, with no simple, targeted solution in sight. What followed was a crash course in product development, manufacturing, branding, retail, cashflow, and persistence. They open up about the reality of building a product-based business from scratch β€” from begging manufacturers to take a chance on them, to selling out their first production run in just two weeks, to learning the hard way how brutal stockouts can be when demand outpaces supply. They also share how social media, education, and bringing customers behind the scenes helped them build trust early and create real momentum. This is a powerful conversation about solving a genuine problem, building in a capital-intensive category, and creating a brand with purpose in a space that has long underserved women. 🎧 Show Notes In this episode, we cover: πŸ”₯ How Jennie and Lisa turned clinical insight into a fast-growing women’s health brand πŸš€ The lightbulb moment behind Gigi and why they started with one hero product 🧠 Why the best business ideas come from momentum, frustration, and seeing a real problem up close πŸ’Š The flaw in asking women to take 4–5 different supplements for one issue 🏭 What it really takes to find a manufacturer when you have no track record ✈️ The trip to Paris that changed everything for the business πŸ“¦ Minimum order quantities, funding pressure,… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-entrepreneur-experiment-1063847/episodes/ee490-1-product-3m-revenue-450-stores-the-gigi-story-with-jennie-haire-and-lisa-hughes/transcription-requests` β€” Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-entrepreneur-experiment-1063847/ee490-1-product-3m-revenue-450-stores-the-gigi-story-with-jennie-haire-and-lisa-hughes.md` β€” Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.