# Redefining profit, centering human flourishing, and building an incorruptible mission-driven roadmap w/ Eric Ries #260

Page: https://stenobird.com/podcast/the-engineering-leadership-podcast-743839/redefining-profit-centering-human-flourishing-and-building-an-incorruptible-mission-driven-roadmap-w-eric-ries-260
Text version: https://stenobird.com/podcast/the-engineering-leadership-podcast-743839/redefining-profit-centering-human-flourishing-and-building-an-incorruptible-mission-driven-roadmap-w-eric-ries-260.md
Podcast: [The Engineering Leadership Podcast](https://stenobird.com/podcast/the-engineering-leadership-podcast-743839)
Published: 2026-05-26T15:45:00+00:00
Episode link: https://sfelc.com/podcasts
Audio file: https://pscrb.fm/rss/p/afp-942744-injected.calisto.simplecastaudio.com/4d87e711-78c0-43f3-9633-fa05520e07f2/episodes/79e5cc3c-5231-49e9-817e-c6d0ea203bfb/audio/128/default.mp3?aid=rss_feed&awCollectionId=4d87e711-78c0-43f3-9633-fa05520e07f2&awEpisodeId=79e5cc3c-5231-49e9-817e-c6d0ea203bfb&feed=Z8Dl_qAv
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Duration seconds: 2503

## Resource

In this episode, we’re joined by Eric Ries, creator of The Lean Startup, to discuss insights from his latest book, Incorruptible: Why Good Companies Go Bad… and How Great Companies Stay Great. Eric shares what inspired him to write the book and why we need to move beyond and redefine what true profit looks like. He shares the history behind businesses transitioning from serving public interests to shareholder primacy and why leaving behind a people-first business approach can actually reduce profitability. Additionally, Eric discusses financial gravity, the “harder is easier” principle, and how these practices connect to AI & current engineering leadership challenges.

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## Transcript

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