# Episode 240: From Awareness to IMPACT: How Your Brand Can Drive Higher Value

Page: https://stenobird.com/podcast/the-engage-podcast-458727/episode-240-from-awareness-to-impact-how-your-brand-can-drive-higher-value
Text version: https://stenobird.com/podcast/the-engage-podcast-458727/episode-240-from-awareness-to-impact-how-your-brand-can-drive-higher-value.md
Podcast: [The ENGAGE Podcast](https://stenobird.com/podcast/the-engage-podcast-458727)
Published: 2022-10-24T18:06:00+00:00
Episode link: https://blog.blackbaud.com/?wchannelid=dk8mqqw1wi&wmediaid=ds9o2muely
Audio file: https://podcast.wistia.com/deliveries/915a9a312dad5d36a473bcd42b910908eab55af6.mp3?d=eyJtIjoxMDg0OTI2MTIsIm1kIjoxMDc0LjU3LCJhIjoid2lzdGlhLXByb2R1Y3Rpb25fMTg5NzUiLCJjIjo5OTM0NiwiZSI6MTU0NzM3NCwiYiI6IjkxNWE5YTMxMmRhZDVkMzZhNDczYmNkNDJiOTEwOTA4ZWFiNTVhZjYiLCJtYiI6NDU5MTI4LCJvYiI6MTQ0MDAwNC4wNzYwNDkwMjQ1fQ%3D%3D--1b19b3ad2b71e9e96393207fdafd6e991c32f2d02f1d74ecd3ee113adee8f0fd
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JSON: https://stenobird.com/v1/public/podcasts/the-engage-podcast-458727/episodes/episode-240-from-awareness-to-impact-how-your-brand-can-drive-higher-value
Duration seconds: 1075

## Resource

For the past 10 years, the has tracked year-over-year trends in philanthropy and annual giving statistics—with the goal of empowering organizations to know their sector and raise more, faster. Over this time, the Index has grown to track over $40...

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## Transcript

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