# Episode 116 - The Hidden Cost of Trying to Be Everything to Everyone

Page: https://stenobird.com/podcast/the-endurance-coachpreneur-business-tips-for-triathlon-running-and-cycling-coaches-6720076/episode-116-the-hidden-cost-of-trying-to-be-everything-to-everyone
Text version: https://stenobird.com/podcast/the-endurance-coachpreneur-business-tips-for-triathlon-running-and-cycling-coaches-6720076/episode-116-the-hidden-cost-of-trying-to-be-everything-to-everyone.md
Podcast: [The Endurance Coachpreneur: Business Tips for Triathlon, Running and Cycling Coaches](https://stenobird.com/podcast/the-endurance-coachpreneur-business-tips-for-triathlon-running-and-cycling-coaches-6720076)
Published: 2026-03-11T10:00:00+00:00
Episode link: https://www.buzzsprout.com/2215178/episodes/18802886-episode-116-the-hidden-cost-of-trying-to-be-everything-to-everyone.mp3
Audio file: https://www.buzzsprout.com/2215178/episodes/18802886-episode-116-the-hidden-cost-of-trying-to-be-everything-to-everyone.mp3
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Duration seconds: 1286

## Resource

Many coaches, whether you’re brand new or years into your business, still carry the fear: If I stop overdelivering, will people stop valuing me? When doubt creeps in, it’s easy to overfunction: giving more than promised, overexplaining, stretching past boundaries or extending calls. But the real issue isn’t just boundaries—it’s the belief that our value must be proven through effort. In this episode, we explore: The overfunctioning trap coaches fall intoWhy early-business insecurities can sti...

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## Transcript

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