# The Most Dangerous Business Advice I've Heard This Year [Ep 254]

Page: https://stenobird.com/podcast/the-email-growth-show-email-marketing-tips-for-women-coaches-course-creators-online-business-owners-1655959/the-most-dangerous-business-advice-i-ve-heard-this-year-ep-254
Text version: https://stenobird.com/podcast/the-email-growth-show-email-marketing-tips-for-women-coaches-course-creators-online-business-owners-1655959/the-most-dangerous-business-advice-i-ve-heard-this-year-ep-254.md
Podcast: [The Email  Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners](https://stenobird.com/podcast/the-email-growth-show-email-marketing-tips-for-women-coaches-course-creators-online-business-owners-1655959)
Published: 2026-06-19T02:00:00+00:00
Episode link: https://kyliekelly.com/the-most-dangerous-business-advice-ive-heard-this-year/
Audio file: https://www.buzzsprout.com/2065148/episodes/19370217-the-most-dangerous-business-advice-i-ve-heard-this-year-ep-254.mp3
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Duration seconds: 748

## Resource

A mentor I respect recently said something during a live training that genuinely stopped me in my tracks: "If I was starting from scratch in 2026, I wouldn't even bother building an email list." And honestly? I nearly fell off my chair. In this episode, I'm unpacking why that advice might make perfect sense for some business owners... and be incredibly dangerous for others. What You'll Learn in This Episode: Why business advice without context can lead you in the wrong directionThe real role ...

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## Transcript

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