# Google Just Killed FAQ Schema (And Most SEOs Still Don't Get It) Page: https://stenobird.com/podcast/the-edward-show-6568456/google-just-killed-faq-schema-and-most-seos-still-don-t-get-it Text version: https://stenobird.com/podcast/the-edward-show-6568456/google-just-killed-faq-schema-and-most-seos-still-don-t-get-it.md Podcast: [The Edward Show](https://stenobird.com/podcast/the-edward-show-6568456) Published: 2026-05-11T17:25:00+00:00 Episode link: https://9342edaa-17ad-4315-a037-ec4dfabd63f7.libsyn.com/google-just-killed-faq-schema-and-most-seos-still-dont-get-it Audio file: https://traffic.libsyn.com/secure/9342edaa-17ad-4315-a037-ec4dfabd63f7/Google_Just_Killed_FAQ_Schema_And_Most_SEOs_Still_Dont_Get_It.mp3?dest-id=4081527 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-edward-show-6568456/episodes/google-just-killed-faq-schema-and-most-seos-still-don-t-get-it Duration seconds: 689 ## Resource E1041: Google just officially killed FAQ schema support in Google Search. But the bigger story is this: Most SEO advice is still telling people to prioritize FAQ schema anyway. We break down: - What Google actually deprecated - Why this changes almost nothing for most websites - How schema became overhyped in SEO - Why ChatGPT still recommends outdated SEO tactics - How to use critical thinking instead of blindly following SEO advice - What actually drives rankings and conversions in modern SEO Topics covered: - Google removing FAQ rich results - Why FAQ schema stopped mattering years ago - How to evaluate schema types yourself - SERP features vs. actual ranking factors - Why LLMs don't really need schema - The difference between relevance and authority - How to identify better SEO keywords - A simple 3-question framework for writing SEO content that converts - Why most SEO content fails search intent Key takeaway: If a schema type does not create a visible SERP advantage for your target keyword, it is probably not worth obsessing over. The fundamentals still matter most: - Relevant content - Search intent alignment - Authority - Useful pages that satisfy users better than competing results This episode also includes: - A real example from a startup I'm funding - Why relying entirely on ChatGPT for SEO can backfire - The exact exercise that improved content quality immediately ⭐️ The announcement from Google - https://developers.google.com/search/docs/appearance/structured-data/faqpage ⭐️ Previous schema types being deprecated - https://www.seroundtable.com/google-drops-support-structured-data-types-40386.html ⭐️ The Reddit thread - https://www.reddit.com/r/TechSEO/comments/1t7ccqv/comment/okobz8c/?context=1 ⭐️ Lily Ray's post - https://x.com/lilyraynyc/status/20527885… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-edward-show-6568456/episodes/google-just-killed-faq-schema-and-most-seos-still-don-t-get-it/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-edward-show-6568456/google-just-killed-faq-schema-and-most-seos-still-don-t-get-it.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.