# What makes a holiday ad sound Christmassy?

Page: https://stenobird.com/podcast/the-drum-podcast-1264371/what-makes-a-holiday-ad-sound-christmassy
Text version: https://stenobird.com/podcast/the-drum-podcast-1264371/what-makes-a-holiday-ad-sound-christmassy.md
Podcast: [The Drum Podcast](https://stenobird.com/podcast/the-drum-podcast-1264371)
Published: 2025-11-27T10:00:00+00:00
Episode link: https://shows.acast.com/the-drum-network-podcast/episodes/what-makes-a-holiday-ad-sound-christmassy
Audio file: https://sphinx.acast.com/p/open/s/62e90c0361c5da0012f76880/e/6926fbcd44d46fbcb27ad9cc/media.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-drum-podcast-1264371/episodes/what-makes-a-holiday-ad-sound-christmassy
Duration seconds: 1896

## Resource

We're joined by start Charlie Smith, the Grey copywriter-turned-composer behind three of this year's top Christmas ads. Smith give us a peak behind the scenes at how the ads get made - and the creative trends behind 2025's ad- and film-scores. Hosted on Acast. See acast.com/privacy for more information.

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## Transcript

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