# 'Accidental marketer', Infosys CMO Sumit Virmani

Page: https://stenobird.com/podcast/the-drum-podcast-1264371/accidental-marketer-infosys-cmo-sumit-virmani
Text version: https://stenobird.com/podcast/the-drum-podcast-1264371/accidental-marketer-infosys-cmo-sumit-virmani.md
Podcast: [The Drum Podcast](https://stenobird.com/podcast/the-drum-podcast-1264371)
Published: 2025-09-25T19:10:00+00:00
Episode link: https://www.thedrum.com/podcast/series/the-drum-podcast
Audio file: https://sphinx.acast.com/p/open/s/62e90c0361c5da0012f76880/e/68d59219099369ce4286e86d/media.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-drum-podcast-1264371/episodes/accidental-marketer-infosys-cmo-sumit-virmani
Duration seconds: 1968

## Resource

Sumit Virmani has been at Infosys for over two decades. Now, he's global CMO for the tech giant. He told The Drum why a long tenure is an advantage, why attribution should still be a focus for everyone in the marketing world, how to approach the marketing mix in a world of uncertainty, and how close we really are to the golden goose of AI-enabled personalization at scale. Hosted on Acast. See acast.com/privacy for more information.

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-drum-podcast-1264371/episodes/accidental-marketer-infosys-cmo-sumit-virmani/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/the-drum-podcast-1264371/accidental-marketer-infosys-cmo-sumit-virmani.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.