# 2533: Back to Basics: What Gets Measured Gets Managed

Page: https://stenobird.com/podcast/the-dentalpreneur-podcast-w-dr-mark-costes-467923/2533-back-to-basics-what-gets-measured-gets-managed
Text version: https://stenobird.com/podcast/the-dentalpreneur-podcast-w-dr-mark-costes-467923/2533-back-to-basics-what-gets-measured-gets-managed.md
Podcast: [The Dentalpreneur Podcast w/ Dr. Mark Costes](https://stenobird.com/podcast/the-dentalpreneur-podcast-w-dr-mark-costes-467923)
Published: 2026-06-17T16:15:00+00:00
Episode link: https://markcostes.libsyn.com/2533-back-to-basics-what-gets-measured-gets-managed
Audio file: https://traffic.libsyn.com/secure/markcostes/2533.mp3?dest-id=265820
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Duration seconds: 2497

## Resource

On today's episode, Dr. Mark Costes is joined by Ashlee Hirschfeld for another installment of the Back to Basics series, this time focusing on the numbers every dental practice owner must know. Mark and Ashlee discuss why even experienced owners benefit from revisiting the fundamentals, especially when so many dentists feel overwhelmed by reports, spreadsheets, overhead, and profitability. They break down the importance of understanding your P&L, knowing the difference between fixed and variable expenses, tracking lead and lag measures, and using your numbers as data instead of letting them trigger shame or panic. This episode is a practical reminder that financial clarity creates confidence, and once you know where you stand, you can make better decisions for your practice, your team, and your future. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

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