# 2511: The Membership Model That Beats PPO Dependence

Page: https://stenobird.com/podcast/the-dentalpreneur-podcast-w-dr-mark-costes-467923/2511-the-membership-model-that-beats-ppo-dependence
Text version: https://stenobird.com/podcast/the-dentalpreneur-podcast-w-dr-mark-costes-467923/2511-the-membership-model-that-beats-ppo-dependence.md
Podcast: [The Dentalpreneur Podcast w/ Dr. Mark Costes](https://stenobird.com/podcast/the-dentalpreneur-podcast-w-dr-mark-costes-467923)
Published: 2026-05-18T13:53:00+00:00
Episode link: https://markcostes.libsyn.com/2511-the-membership-model-that-beats-ppo-dependence
Audio file: https://traffic.libsyn.com/secure/markcostes/2511.mp3?dest-id=265820
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Duration seconds: 2631

## Resource

On today's episode, Dr. Mark Costes welcomes back Jordon Comstock, founder and CEO of BoomCloud, for a deep dive into the power of recurring revenue in dentistry. Jordon breaks down why dental membership programs are still underutilized, even after a decade of proving their value, and explains how they can help practices reduce dependence on PPOs, improve patient loyalty, and create more predictable cash flow. Mark and Jordon discuss the pressure insurance has placed on practice margins, the difference between cash, PPO, and membership patients, and why membership patients often represent the highest quality revenue for a dental business. They also explore the compounding effect of monthly recurring revenue, how it changes the way practice owners think about growth, and why the best operators are building systems that allow them to stop starting every month at zero. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://boomcloudapps.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

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