# Meaningful Patient Engagement in Clinical Trials: Beyond Tokenism to True Value with Lisa Lea

Page: https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513/meaningful-patient-engagement-in-clinical-trials-beyond-tokenism-to-true-value-with-lisa-lea
Text version: https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513/meaningful-patient-engagement-in-clinical-trials-beyond-tokenism-to-true-value-with-lisa-lea.md
Podcast: [The COG Review: Building Better Clinical Studies](https://stenobird.com/podcast/the-cog-review-building-better-clinical-studies-7614513)
Published: 2026-01-09T04:00:00+00:00
Episode link: https://the-cog-review.captivate.fm/episode/meaningful-patient-engagement-in-clinical-trials-beyond-tokenism-to-true-value-with-lisa-lea
Audio file: https://episodes.captivate.fm/episode/9b566dcf-d872-47b2-b7ad-58ebc6befa15.mp3
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Duration seconds: 1236

## Resource

Embedding the Patient Voice: Best Practices for Patient Engagement in Clinical Trial Outsourcing Discover how integrating meaningful patient engagement strategies throughout clinical trial outsourcing can drive study optimization, reduce recruitment delays, and create more inclusive, effective clinical research. Guest Lisa Lea Director of Patient Insights, Merck Over 20 years of biotech and clinical expertise Specialist in pulmonary arterial hypertension and patient-centered trial design LinkedIn Episode Overview This episode, recorded live at COG Bay Area, features Lisa Lea, Director of Patient Insights at Merck, sharing actionable frameworks for incorporating real patient perspectives into every stage of clinical trial outsourcing and operations. In a session tailored to trial sponsors, CROs, and operational leaders, Lisa Lea draws on two decades of industry and clinical site experience to address the operational and strategic value of authentic patient engagement. You'll gain a grounded perspective on how early, frequent patient input enhances CRO selection and clinical study optimization. From adjusting inclusion criteria and endpoint selection to reducing recruitment challenges and addressing protocol burdens, learn how patient-centered approaches create efficiencies and improve outcomes across the outsourced trial lifecycle. Key topics include: The regulatory evolution of patient engagement, with lessons for clinical outsourcing models Operational benefits, such as fewer delays and more relevant data through improved trial design Practical methods for embedding patient voice in trial protocols and vendor collaboration This session offers both strategic guidance and frontline examples you can apply to clinical operations best practices, CRO selection, and effectiv…

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