# Advertising Can Save Lives - Kris Johns

Page: https://stenobird.com/podcast/the-cmo-whisperer-6598568/advertising-can-save-lives-kris-johns
Text version: https://stenobird.com/podcast/the-cmo-whisperer-6598568/advertising-can-save-lives-kris-johns.md
Podcast: [The CMO Whisperer](https://stenobird.com/podcast/the-cmo-whisperer-6598568)
Published: 2026-07-10T11:00:00+00:00
Episode link: https://share.transistor.fm/s/44b9a992
Audio file: https://dts.podtrac.com/redirect.mp3/media.transistor.fm/44b9a992/225171b8.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-cmo-whisperer-6598568/episodes/advertising-can-save-lives-kris-johns
Duration seconds: 1687

## Resource

My guest today is Kris Johns, founder and CEO of AdGood, and somebody whose career sits right at the intersection of innovation, media, and impact. Kris has spent more than 15 years helping shape the streaming and ad tech world, building platforms and businesses that transformed how audiences discover content and how companies create growth. He helped scale AdPool into one of the world's largest CTV marketplaces, played a major role at World before its acquisition by AppLovin, and was part of the growth story at Maker Studios before Disney came calling. But what really grabbed my attention was what Kris decided to do next. After helping build businesses and scale technology, he looked at something most people barely noticed: unused advertising inventory and saw something entirely different. He saw potential, he saw opportunity, and he saw a way to turn empty ad space into something that could actually help change lives. Today, through AdGood, Kris is helping nonprofits across the power of connected TV and giving organizations that normally wouldn't have a seat at the table a much bigger voice.

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## Transcript

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