# EP 336 Why you Won't Sell Until you're Personally Ready Page: https://stenobird.com/podcast/the-cash-rich-exit-podcast-12661/ep-336-why-you-won-t-sell-until-you-re-personally-ready Text version: https://stenobird.com/podcast/the-cash-rich-exit-podcast-12661/ep-336-why-you-won-t-sell-until-you-re-personally-ready.md Podcast: [The Cash Rich Exit Podcast](https://stenobird.com/podcast/the-cash-rich-exit-podcast-12661) Published: 2025-12-16T13:00:00+00:00 Episode link: https://iamamillionairesonowwhat.libsyn.com/ep-336-why-you-wont-sell-until-youre-personally-ready Audio file: https://traffic.libsyn.com/secure/iamamillionairesonowwhat/EP_336_-_Chad_Morrisette.mp3?dest-id=708100 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/the-cash-rich-exit-podcast-12661/episodes/ep-336-why-you-won-t-sell-until-you-re-personally-ready Duration seconds: 2375 ## Resource "Too Much Money Chasing Too Few Good Businesses" - Candid Insights from M&A Veteran Chad Morissette This episode dives deep into what actually drives a successful business sale - from the emotional readiness of the founder, to internal due diligence, to navigating PE firms and family offices. Key Highlights Chad's journey from tech entrepreneur to M&A specialist The difference between Main Street vs lower middle-market businesses Why personal readiness is more important than business readiness The 2-year preparation window that can make or break a deal Why most owners underestimate due diligence by a mile The value of net proceeds analysis - and why it prevents last-minute deal panic The types of companies buyers are fighting over Why too many businesses are owner-dependent and therefore discounted The emotional roller-coaster of selling - and how to psychologically prepare You'll walk away with a clear understanding of: ✔ How to make your business more attractive to buyers ✔ What PE firms actually look for ✔ Why having your team, not just your finances, ready matters ✔ What it really feels like to sell a company - as a human being, not just a founder Fun Frank Advice from Chad "It's an emotional roller coaster. It is full of surprises. Just keep your eye on the prize. Focus on the payday." ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-cash-rich-exit-podcast-12661/episodes/ep-336-why-you-won-t-sell-until-you-re-personally-ready/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/the-cash-rich-exit-podcast-12661/ep-336-why-you-won-t-sell-until-you-re-personally-ready.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.