# High Growth, Higher Hurdles in THC

Page: https://stenobird.com/podcast/the-buyer-s-desk-6300080/high-growth-higher-hurdles-in-thc
Text version: https://stenobird.com/podcast/the-buyer-s-desk-6300080/high-growth-higher-hurdles-in-thc.md
Podcast: [The Buyer's Desk](https://stenobird.com/podcast/the-buyer-s-desk-6300080)
Published: 2026-04-07T14:00:00+00:00
Episode link: https://www.naturalfoodretailers.com
Audio file: https://episodes.captivate.fm/episode/b92d20e1-d460-418f-811e-8a173975f4c3.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-buyer-s-desk-6300080/episodes/high-growth-higher-hurdles-in-thc
Duration seconds: 1244

## Resource

This episode is brought to you by Chomps.  In this week’s episode, the dynamic Kim and Jim combo dive into the state of hemp and THC in the natural foods space. THC waters and sparkling waters are up 68% compared to last year, and sales are up 105% across INFRA. And yet, cannabis seems to face an uphill battle. From the ups and downs of legal challenges to the ever-changing regulations, we’re looking forward to dissecting this complex and growing category.  

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## Transcript

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