# 737: ​The Studio Exit Playbook - How to Exit, Sell, or Pass It On Smoothly

Page: https://stenobird.com/podcast/the-business-of-boutique-fitness-556786/737-the-studio-exit-playbook-how-to-exit-sell-or-pass-it-on-smoothly
Text version: https://stenobird.com/podcast/the-business-of-boutique-fitness-556786/737-the-studio-exit-playbook-how-to-exit-sell-or-pass-it-on-smoothly.md
Podcast: [The Business of Boutique Fitness](https://stenobird.com/podcast/the-business-of-boutique-fitness-556786)
Published: 2026-07-03T21:06:00+00:00
Episode link: https://readyaimempire.libsyn.com/737-the-studio-exit-playbook-how-to-exit-sell-or-pass-it-on-smoothly
Audio file: https://traffic.libsyn.com/secure/readyaimempire/BBF_ep737.mp3?dest-id=409130
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JSON: https://stenobird.com/v1/public/podcasts/the-business-of-boutique-fitness-556786/episodes/737-the-studio-exit-playbook-how-to-exit-sell-or-pass-it-on-smoothly
Duration seconds: 2232

## Resource

Ep 737: The Studio Exit Playbook Selling your studio isn't a decision you make when you're ready to leave — by then, you've already lost your negotiating leverage. In this episode, Matt Hanton sits down with Lise Kuecker to walk through the complete exit playbook: how to build a studio buyers actually want, when to start preparing (hint: 18–24 months minimum), and what really happens after the papers are signed. They cover: Why buyers acquire assets, not burnout — and what makes a studio truly turnkey The numbers that drive your multiple: profit margins, clean books, and recurring contracted revenue The most common deal killers, from lease transfer language to financing that falls through at the underwriter The emotional side of exiting — identity, transition planning, and what to do with yourself the day after the sale Whether you're opening your doors next year or eyeing an exit in five, the planning starts today.

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## Transcript

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