# EP. 01 | Kim Chappell (Chief Brand Officer, Bobbie) |  Nobody Is Doing It All

Page: https://stenobird.com/podcast/the-breadwinners-podcast-7566806/ep-01-kim-chappell-chief-brand-officer-bobbie-nobody-is-doing-it-all
Text version: https://stenobird.com/podcast/the-breadwinners-podcast-7566806/ep-01-kim-chappell-chief-brand-officer-bobbie-nobody-is-doing-it-all.md
Podcast: [The Breadwinners Podcast](https://stenobird.com/podcast/the-breadwinners-podcast-7566806)
Published: 2025-12-30T23:44:00+00:00
Episode link: https://traffic.megaphone.fm/NOTDI5769332701.mp3?updated=1768760456
Audio file: https://traffic.megaphone.fm/NOTDI5769332701.mp3?updated=1768760456
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JSON: https://stenobird.com/v1/public/podcasts/the-breadwinners-podcast-7566806/episodes/ep-01-kim-chappell-chief-brand-officer-bobbie-nobody-is-doing-it-all
Duration seconds: 4605

## Resource

"You're not hitting your skincare routine, being a great mom, crushing it at your job, putting dinner on the table, and having sex with your husband in 24 hours every day,” says Kim Chappell, the chief brand officer at Bobbie. “Nobody is. That's not happening." On our first episode of The Breadwinners Podcast, Alexis Contos talks with Kim about the inaugural “breadwinner dinner” at SXSW, returning to work and navigating guilt after maternity leave, and what’s next after "girlboss" culture. In the third era of working families, where success isn't about perfection but about defining your own boundaries, what does it mean to be a breadwinner? Kim explains why the future belongs to women who refuse to choose between career and family. Links: The Breadwinners Bobbie Learn more about your ad choices. Visit megaphone.fm/adchoices

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## Transcript

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