# The Brand Marketing Show Page: https://stenobird.com/podcast/the-brand-marketing-show-1210258 Text version: https://stenobird.com/podcast/the-brand-marketing-show-1210258.md RSS feed: https://productpreneursuccess.libsyn.com/rss Official site: http://productpreneursuccess.libsyn.com/website Author: Catherine Langman Episodes: 338 ## Resource Welcome The Brand Marketing Show. The show for the creators. The innovators. The ones who wake up at 3am with an idea that won't let go and refuse to accept "that's just how it's done." Who sketch prototypes on napkins and turn kitchen tables into laboratories. Who look at every "impossible" and whisper back, "watch me." You don't just create products. And you understand that people don't fall in love with features and benefits. They fall in love with the future you're building. The problems you're solving. The way you make them feel when they hold your creation in their hands. And you're determined to make them feel something extraordinary. Some might call you perfectionists. Dreamers. Disruptors. We call you the future. Because while the world is drowning in ordinary, you're busy crafting extraordinary. While mass market settles for mediocre, you're obsessing over every detail that transforms a simple product into an experience people can't stop talking about. I'm Cath Langman, and I'm here to lift the lid on what's possible when innovation meets obsession. When purpose meets profit. When the crazy idea in your head becomes the must-have product in their hands. Are you ready to… ## Machine-readable JSON: https://stenobird.com/v1/public/podcasts/the-brand-marketing-show-1210258 Markdown: https://stenobird.com/podcast/the-brand-marketing-show-1210258.md ## Episodes - [The marketing mistake that costs more than your ad spend](https://stenobird.com/podcast/the-brand-marketing-show-1210258/the-marketing-mistake-that-costs-more-than-your-ad-spend) — 2026-07-22T22:58:00+00:00 - [The four things your best customer checks before she'll pay full price](https://stenobird.com/podcast/the-brand-marketing-show-1210258/the-four-things-your-best-customer-checks-before-she-ll-pay-full-price) — 2026-07-16T22:48:00+00:00 - [You don't get to decide if your brand is premium](https://stenobird.com/podcast/the-brand-marketing-show-1210258/you-don-t-get-to-decide-if-your-brand-is-premium) — 2026-07-09T04:37:00+00:00 - [Reward the behaviour, don't discount the product: how premium brands can be generous without devaluing](https://stenobird.com/podcast/the-brand-marketing-show-1210258/reward-the-behaviour-don-t-discount-the-product-how-premium-brands-can-be-generous-without-devaluing) — 2026-07-02T23:25:00+00:00 - [Busy Isn't Growing: Why Working Harder Stopped Moving the Needle](https://stenobird.com/podcast/the-brand-marketing-show-1210258/busy-isn-t-growing-why-working-harder-stopped-moving-the-needle) — 2026-06-25T23:18:00+00:00 - [Your ad got my click. Here's what won the sale.](https://stenobird.com/podcast/the-brand-marketing-show-1210258/your-ad-got-my-click-here-s-what-won-the-sale) — 2026-06-18T22:54:00+00:00 - [Is it your ads, or is it the RBA?](https://stenobird.com/podcast/the-brand-marketing-show-1210258/is-it-your-ads-or-is-it-the-rba) — 2026-06-16T01:58:00+00:00 - [Why 'just broaden your appeal' is a trap for premium brands](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-just-broaden-your-appeal-is-a-trap-for-premium-brands) — 2026-06-11T22:17:00+00:00 - [597 New Customers In One Month – Why It Was Our Worst](https://stenobird.com/podcast/the-brand-marketing-show-1210258/597-new-customers-in-one-month-why-it-was-our-worst) — 2026-06-04T22:53:00+00:00 - ["You'll Never Be Successful Working From Home" (My Sliding Doors Moment)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/you-ll-never-be-successful-working-from-home-my-sliding-doors-moment) — 2026-05-28T13:11:00+00:00 - [Why Meta Has It In For Premium Brands Right Now (And What To Do About It)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-meta-has-it-in-for-premium-brands-right-now-and-what-to-do-about-it) — 2026-05-21T05:34:00+00:00 - [Why You're Working Harder Than In Your Old Job (And What Actually Builds Freedom)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-you-re-working-harder-than-in-your-old-job-and-what-actually-builds-freedom) — 2026-05-14T22:05:00+00:00 - [Why eCommerce Founders Are Quietly Burning Out On Their Own Marketing](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-ecommerce-founders-are-quietly-burning-out-on-their-own-marketing) — 2026-05-07T04:27:00+00:00 - [Decoding the premium ads problem (it's not your creative)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/decoding-the-premium-ads-problem-it-s-not-your-creative) — 2026-04-30T04:27:00+00:00 - [32% Growth Without a Single Flash Sale: The Counterintuitive Strategy That's Working in 2026](https://stenobird.com/podcast/the-brand-marketing-show-1210258/32-growth-without-a-single-flash-sale-the-counterintuitive-strategy-that-s-working-in-2026) — 2026-04-23T21:19:00+00:00 - [ChatGPT Just Became a Shop. Is Your Brand Actually in It?](https://stenobird.com/podcast/the-brand-marketing-show-1210258/chatgpt-just-became-a-shop-is-your-brand-actually-in-it) — 2026-04-16T04:50:00+00:00 - [Why Temu Is Trying to Become a Premium Brand — And What That Tells You About Yours](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-temu-is-trying-to-become-a-premium-brand-and-what-that-tells-you-about-yours) — 2026-04-09T04:17:00+00:00 - [Why Premium Buyers Don't Buy From Ads Alone — and What They Do Instead](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-premium-buyers-don-t-buy-from-ads-alone-and-what-they-do-instead) — 2026-04-02T05:54:00+00:00 - [How Smart eCommerce Brands MarketDifferently When Times Are Tough](https://stenobird.com/podcast/the-brand-marketing-show-1210258/how-smart-ecommerce-brands-marketdifferently-when-times-are-tough) — 2026-03-27T03:07:00+00:00 - [Why Scaling Your Ad Spend Breaks Your ROAS (And How to Fix It)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/why-scaling-your-ad-spend-breaks-your-roas-and-how-to-fix-it) — 2026-03-19T22:55:00+00:00 - [The Afterpay Day Dilemma: How To Show Up Without Selling Out](https://stenobird.com/podcast/the-brand-marketing-show-1210258/the-afterpay-day-dilemma-how-to-show-up-without-selling-out) — 2026-03-12T05:35:00+00:00 - [The ChatGPT Walkout: What 60 Million Angry Users Can Teach You About Your Ecommerce Website](https://stenobird.com/podcast/the-brand-marketing-show-1210258/the-chatgpt-walkout-what-60-million-angry-users-can-teach-you-about-your-ecommerce-website) — 2026-03-05T22:13:00+00:00 - [The Platform Everyone's Leaving (And Why You Shouldn't)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/the-platform-everyone-s-leaving-and-why-you-shouldn-t) — 2026-02-25T21:06:00+00:00 - [There Is No Silver Bullet Growth Strategy: The Death of "Set & Forget" Marketing](https://stenobird.com/podcast/the-brand-marketing-show-1210258/there-is-no-silver-bullet-growth-strategy-the-death-of-set-forget-marketing) — 2026-02-18T20:33:00+00:00 - [When Boring Gets a Makeover: Why Most Brand Content Falls Flat (And How to Fix It)](https://stenobird.com/podcast/the-brand-marketing-show-1210258/when-boring-gets-a-makeover-why-most-brand-content-falls-flat-and-how-to-fix-it) — 2026-02-11T19:48:00+00:00 ## Actions Episode pages expose an explicit `request_transcript` action. A page view does not automatically enqueue transcription.