# 81: Social Media Content Planning for Your Short-Term Rental

Page: https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/81-social-media-content-planning-for-your-short-term-rental
Text version: https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/81-social-media-content-planning-for-your-short-term-rental.md
Podcast: [The Brand & Market Podcast - Turning Airbnb Listings into Legacies](https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214)
Published: 2026-02-04T10:00:00+00:00
Episode link: https://the-brand-and-market-podcast.captivate.fm/episode/social-media-content-planning-for-your-short-term-rental
Audio file: https://episodes.captivate.fm/episode/b4c46f89-1a16-4645-810f-0fe6b89fc0dd.mp3
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Duration seconds: 1342

## Resource

Do you have a social media plan for your short-term rental? In today’s episode, I’m diving into a few main action steps to take when planning your content. I’ll be chatting about how to pick the right platform, your posting cadence, and what posts will actually make a difference in your bookings. Time-stamps: Does your short-term rental have to be on social media? (1:14) Picking the right platform for your social media content (3:59) Picking a sustainable posting cadence (8:07) Short-Term Rental Marketing Quiz (10:19) Where to get started with posting (10:56) Recording B-roll and other video content (14:03) Narrowing down your content pillars (16:18) Mentioned in This Episode: Short-Term Rental Marketing Quiz: tryinteract.com/share/quiz/67b64381e7fc2f0015f9ad97 How I’ve Earned A Perfect 5-Star Rating On My Rental Property: brandandmarket.co/blog/how-ive-earned-a-perfect-5-star-rating Connect with Ali: Website: brandandmarket.co Instagram: instagram.com/brandandmarket.co Book a discovery call with Ali: brandandmarket.17hats.com/p#/scheduling

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