# 74: Building a Short-Term Rental Portfolio Across Multiple Countries with Zac Willms

Page: https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/74-building-a-short-term-rental-portfolio-across-multiple-countries-with-zac-willms
Text version: https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/74-building-a-short-term-rental-portfolio-across-multiple-countries-with-zac-willms.md
Podcast: [The Brand & Market Podcast - Turning Airbnb Listings into Legacies](https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214)
Published: 2025-12-17T10:00:00+00:00
Episode link: https://the-brand-and-market-podcast.captivate.fm/episode/building-a-short-term-rental-portfolio-across-multiple-countries-with-zac-willms
Audio file: https://episodes.captivate.fm/episode/f10f8096-5ceb-47f5-91f9-16da2cc587ec.mp3
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JSON: https://stenobird.com/v1/public/podcasts/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/episodes/74-building-a-short-term-rental-portfolio-across-multiple-countries-with-zac-willms
Duration seconds: 2676

## Resource

Are you wondering what’s possible for you as a short-term rental owner? In today’s episode, I’m talking with real estate investor and property manager Zac Willms. Zac shares his inspiring story from launching a highly-successful glamping resort in Canada to now managing multiple villas in Mexico. If you're ready to expand your short-term rental portfolio, get ready to be inspired by this episode! Time-stamps: Introducing Zac Willms (1:02) Zac’s start with living in and renting a duplex (3:07) A lucky start with zoning laws (4:56) Developing a glamping resort (6:58) What Grotto Getaway looks like today (10:53) The acquisition process of such a unique property (15:35) Transitioning the campsite into a luxury glamping resort (18:44) Short-Term Rental Acquisition Checklist (21:53) Strategies for boosting each unit (22:45) The finances of glamping (24:19) From Canada to Mexico (26:06) Managing villas with Zuna Stays (29:19) A typical day as a property manager (31:25) Zac’s differing roles between Canada and Mexico (33:41) Social media marketing strategy for growing your audience (36:23) How to be the best in your brand and market (42:33) Mentioned in This Episode: 10% off your stay in Tulum with code BACKTOZUNAPARADISE: zunastays.com Short-Term Rental Acquisition Checklist: brandandmarket.myflodesk.com/str-acquisition-checklist Connect with Zac: Grotto Getaway: grottogetaway.com Zuna Stays: zunastays.com Instagram: instagram.com/zacwillms Connect with Ali: Website: brandandmarket.co Instagram: instagram.com/brandandmarket.co

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