# Ep 78: 4 coaching offers that don't sell in 2026 (and what to offer instead)

Page: https://stenobird.com/podcast/the-boutique-ceo-with-chris-williams-6977309/ep-78-4-coaching-offers-that-don-t-sell-in-2026-and-what-to-offer-instead
Text version: https://stenobird.com/podcast/the-boutique-ceo-with-chris-williams-6977309/ep-78-4-coaching-offers-that-don-t-sell-in-2026-and-what-to-offer-instead.md
Podcast: [The Boutique CEO® with Chris Williams](https://stenobird.com/podcast/the-boutique-ceo-with-chris-williams-6977309)
Published: 2026-03-11T13:29:00+00:00
Episode link: https://5de76728-6860-4045-afe4-39b55b31783f.libsyn.com/ep-78-the-4-coaching-offers-that-are-struggling-to-sell-in-2026-and-what-to-offer-instead
Audio file: https://traffic.libsyn.com/secure/5de76728-6860-4045-afe4-39b55b31783f/SACW_Ep_78_Audio_Final_.mp3?dest-id=4326378
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Duration seconds: 2378

## Resource

In this episode of Soulful Abundance with Christine Williams , Christine shares an important shift happening in the coaching industry and explains why some offers that once sold easily are now struggling to convert. As buyers become more thoughtful and cautious with their investments, coaches must be more intentional about how their offers are structured, positioned, and delivered. Christine walks through four types of coaching offers that are becoming harder to sell in today's market , including generic coaching packages, programs that try to teach everything at once, high-ticket offers without a trust-building pathway, and passive courses that provide little or no support. She also shares what today's buyers are actually looking for and how coaches can redesign their offers to create clearer outcomes, stronger trust, and better client experiences. Instead of overwhelming audiences with content, successful coaches are creating simple pathways that help clients experience real transformation with support and implementation. You will also learn about the types of offers that are converting well right now , including focused workshops, bite-sized paid entry points, transformational programs with clear outcomes, and intimate group mentorship containers that provide guidance and community. This episode is especially helpful for coaches and service-based entrepreneurs who want to create consistent enrollment, build trust with their audience, and design an offer ecosystem that supports long-term business growth. What You'll Learn The four coaching offers that are struggling to sell in today's market: Christine explains why generic coaching packages, overloaded programs, high-ticket offers without trust, and passive courses are no longer converting the way they once did. How…

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