# 62 | Why Your Book Sales Drop After the Holidays And What Christian Authors Can Do About It

Page: https://stenobird.com/podcast/the-anointed-scribe-podcast-for-christian-writers-faith-encouragement-christian-author-business-7095545/62-why-your-book-sales-drop-after-the-holidays-and-what-christian-authors-can-do-about-it
Text version: https://stenobird.com/podcast/the-anointed-scribe-podcast-for-christian-writers-faith-encouragement-christian-author-business-7095545/62-why-your-book-sales-drop-after-the-holidays-and-what-christian-authors-can-do-about-it.md
Podcast: [The Anointed Scribe Podcast for Christian Writers | Faith, Encouragement & Christian Author Business](https://stenobird.com/podcast/the-anointed-scribe-podcast-for-christian-writers-faith-encouragement-christian-author-business-7095545)
Published: 2026-01-16T05:00:00+00:00
Episode link: https://dts.podtrac.com/redirect.mp3/www.buzzsprout.com/2396618/episodes/18512009-62-why-your-book-sales-drop-after-the-holidays-and-what-christian-authors-can-do-about-it.mp3
Audio file: https://dts.podtrac.com/redirect.mp3/www.buzzsprout.com/2396618/episodes/18512009-62-why-your-book-sales-drop-after-the-holidays-and-what-christian-authors-can-do-about-it.mp3
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Duration seconds: 1346

## Resource

Your book sales were great during the holidays—and then January hit and everything stopped. Now you're panicking, wondering if you did something wrong or if this is a sign you should quit. Take a breath. This post-holiday sales slump happens to almost every author, and once you understand why, you can stop spiraling and start planning strategically. In this episode, I'm breaking down: The four real reasons your book sales tank after the holidays (hint: it's not you)What January sales do NOT m...

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