# #276: BI is Dead! Long Live BI! With Colin Zima

Page: https://stenobird.com/podcast/the-analytics-power-hour-461338/276-bi-is-dead-long-live-bi-with-colin-zima
Text version: https://stenobird.com/podcast/the-analytics-power-hour-461338/276-bi-is-dead-long-live-bi-with-colin-zima.md
Podcast: [The Analytics Power Hour](https://stenobird.com/podcast/the-analytics-power-hour-461338)
Published: 2025-07-22T04:30:00+00:00
Episode link: https://analyticshour.io/2025/07/22/276-bi-is-dead-long-live-bi-with-colin-zima/
Audio file: https://traffic.libsyn.com/secure/analyticshour/APH_-_Episode_276_-_BI_is_Dead_Long_Live_BI_With_Colin_Zima.mp3?dest-id=239292
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-analytics-power-hour-461338/episodes/276-bi-is-dead-long-live-bi-with-colin-zima
Duration seconds: 3881

## Resource

Product managers for BI platforms have it easy. They "just" need to have the dev team build a tool that gives all types of users access to all of the data they should be allowed to see in a way that is quick, simple, and clear while preventing them from pulling data that can be misinterpreted. Of course, there are a lot of different types of users—from the C-level executive who wants ready access to high-level metrics all the way to the analyst or data scientist who wants to drop into a SQL flow state to everyone in between. And sometimes the tool needs to provide structured dashboards, while at other times it needs to be a mechanism for ad hoc analysis. Maybe the product manager's job is actually…impossible? Past Looker CAO and current Omni CEO Colin Zima joined this episode for a lively discussion on the subject! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page .

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-analytics-power-hour-461338/episodes/276-bi-is-dead-long-live-bi-with-colin-zima/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/the-analytics-power-hour-461338/276-bi-is-dead-long-live-bi-with-colin-zima.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.