# #850: Newell VP of E-commerce Tambi Younes on expanding the operational limits of ecommerce capabilities

Page: https://stenobird.com/podcast/the-agile-brand-with-greg-kihlstr-m-expert-mode-marketing-technology-ai-cx-1164310/850-newell-vp-of-e-commerce-tambi-younes-on-expanding-the-operational-limits-of-ecommerce-capabilities
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Podcast: [The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX](https://stenobird.com/podcast/the-agile-brand-with-greg-kihlstr-m-expert-mode-marketing-technology-ai-cx-1164310)
Published: 2026-04-27T04:00:00+00:00
Episode link: https://shows.acast.com/the-agile-brand-with-greg-kihlstrom/episodes/6a0c93970797376c6e16b67b
Audio file: https://prefix.up.audio/s/sphinx.acast.com/p/open/s/6a0c9379b23d275dcea75cd0/e/551dcc04-3e4a-11f1-918f-338c808a0130/media.mp3
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Duration seconds: 1443

## Resource

What's the real cost of only having the bandwidth to focus on your top-performing products? Agility requires systems and processes that not only respond to change but also proactively manage complexity across an entire portfolio. It’s about creating the capacity to act on every opportunity, not just the most obvious ones. Today, we're going to talk about a critical breaking point for large consumer brands: the operational limits of ecommerce execution. When you’re managing thousands of products across countless digital shelves, manual processes don't just slow you down—they force you to leave opportunity on the table. We’ll explore how automation and AI are moving teams from being reactive firefighters on their top SKUs to strategic drivers of growth across their entire catalog. To help me discuss this topic, I'd like to welcome, Tambi Younes, Vice President of E-commerce at Newell. About Tambi Younes Tambi Younes is the vice president of e-commerce at Newell. Younes has spent nearly a decade with Newell, holding a series of product experience and DTC leadership roles. Most recently, he was senior director of product, UX and digital experience, where he spearheaded AI solutions within the global DTC digital platform and led an approach to product design centered on user research and customer insights. Prior to that, he was director of e-commerce, DTC, where he led a 12-person team that worked on merchandising, promotional and assortment strategies. He also drove strong growth on Amazon as senior manager of global e-commerce for the company’s baby and parenting brands, optimizing digital marketing, product visibility and channel strategy to gain market share. Tambi Younes on LinkedIn: https://www.linkedin.com/in/tambi/ Resources Newell: https://www.newellbrands.com/ The…

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