# Agentic AI for Marketers: What It Means with Mike Kaput

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Text version: https://stenobird.com/podcast/the-agents-of-change-digital-marketing-podcast-431209/agentic-ai-for-marketers-what-it-means-with-mike-kaput.md
Podcast: [The Agents of Change Digital Marketing Podcast](https://stenobird.com/podcast/the-agents-of-change-digital-marketing-podcast-431209)
Published: 2026-04-15T13:45:00+00:00
Episode link: https://www.theagentsofchange.com/618
Audio file: https://traffic.libsyn.com/secure/themarketingagents/Agentic_AI_for_Marketers_What_It_Means_with_Mike_Kaput.mp3?dest-id=145771
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Duration seconds: 2087

## Resource

You've probably heard the term "agentic AI" thrown around lately — and if your eyes glazed over a little, you're not alone. It sounds like something for engineers in hoodies, not the person trying to juggle content marketing, lead gen, and whatever fire broke out in the office this morning. But here's the thing: agentic AI isn't some far-off technology. It's already baked into tools you might already be paying for. And once you understand what it can actually do for your workflow — not in theory, but in practice — it changes how you think about getting work done. I sat down with Mike Kaput, Chief Content Officer at Marketing AI Institute, co-author of Marketing Artificial Intelligence, and co-host of the Artificial Intelligence Show, to cut through the noise. Mike explains what agentic AI actually means for marketers, how he's using it to automate real work, and — importantly — how not to let it delete everything you care about. https://www.theagentsofchange.com/618 Need help with your branding, website, or digital marketing? Reach out to me (Rich Brooks!) today at https://www.takeflyte.com/contact

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