# Saving Sales Time with Smarter Routes ft. Steve Benson

Page: https://stenobird.com/podcast/the-advanced-selling-podcast-416744/saving-sales-time-with-smarter-routes-ft-steve-benson
Text version: https://stenobird.com/podcast/the-advanced-selling-podcast-416744/saving-sales-time-with-smarter-routes-ft-steve-benson.md
Podcast: [The Advanced Selling Podcast](https://stenobird.com/podcast/the-advanced-selling-podcast-416744)
Published: 2026-02-11T14:00:00+00:00
Episode link: https://www.buzzsprout.com/2517440/episodes/18662639-saving-sales-time-with-smarter-routes-ft-steve-benson.mp3
Audio file: https://www.buzzsprout.com/2517440/episodes/18662639-saving-sales-time-with-smarter-routes-ft-steve-benson.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/the-advanced-selling-podcast-416744/episodes/saving-sales-time-with-smarter-routes-ft-steve-benson
Duration seconds: 1612

## Resource

Send us Fan Mail In this episode of The Advanced Selling Podcast, Bryan Neale welcomes Steve Benson, founder of Badger Maps, for a conversation on why outside sales teams are often overlooked by modern sales technology — and what happens when tools are finally built with field sellers in mind. Bryan and Steve dig into the realities of territory design and route planning, calling out how many sales leaders still rely on gut feel and educated guesses when structuring territories. Steve explains...

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/the-advanced-selling-podcast-416744/episodes/saving-sales-time-with-smarter-routes-ft-steve-benson/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/the-advanced-selling-podcast-416744/saving-sales-time-with-smarter-routes-ft-steve-benson.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.